Proactive Report

JUNE 1, 2010

What might raise a few eyebrows is this finding of the iVillage and SheSpeaks survey Women and the Digital Path to Purchase : 50% of women are fans or followers of grocery, health/beauty or household product brands and the stores that carry them. 36% follow a food/beverage brand. 32% follow a health/beauty brand. Blogs 33%.

Brands 82

Brands Message Boards Flickr Forums 82

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

MAY 14, 2013

Is it okay for a company or brand to engage on Facebook, Twitter, and Linkedin but be antisocial on their own website? We may get to use Facebook for free, but our competitors can buy ads against our conversations. Your Facebook Page, on the other hand, or your Twitter feed, are more like embassies. It’s your homeland.

Social Media 150

Social Media Strategy How To Training 150

Buzz Marketing for Technology

NOVEMBER 10, 2008

They harnessed blogs and message boards – “be very careful if you are trying to sell them – must be a very genuine conversation” Went to breast cancer blog sites – tried to give relevant information and how they can join in National Breast Cancer Awareness day.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.). Rich Meyer.

Review 152

Review Social Media Marketing Handbook 152

Convince & Convert

APRIL 1, 2010

So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab. They need to snap up that Facebook name pronto.

Social Media 120

Social Media Content Analysis Sports 120

Bare Feet Studios

JULY 8, 2009

How far will you go and what damage does your brand risk? The problem is not the exchange of goods and services for coverage – it is the who, what, how, and when that moves the business relationship from above board to below board. I hope you have set up Google Alerts for your brand! Flogs – aka Fake Blogs.

Social Media 80

Social Media Astroturfing Wikipedia Upcoming 80