The Two Core Elements of B2B Social Media Marketing Success
Webbiquity SMM
FEBRUARY 21, 2012
Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. Identify the top blogs in any segment using AllTop , then note who those bloggers include in their blogrolls. . • ROI / TCO calculators.
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