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7 inspiring examples of corporate social responsibility

Sprout Social

According to The Sprout Social Index™ 2022 , company alignment with personal values is 74% more important to consumers today than it was in 2021. Alaska Airlines’ path to net zero emissions . One of Alaska Airlines ’ five core values is to “do the right thing”. Great #goals for an airline! Let’s dive in. But good start!

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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. However, when running a smaller company, it is of course not as comprehensive.

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How to Engage Eco-Friendly Customers on Instagram

Pixlee

Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. This rising demand for greener business practices has forced companies to rethink their social media strategies. Be Transparent About Your Green Initiatives .

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Top 10 reputation management software and how to select the best tool for your business

Sprout Social

What customers say and how they relate with your business can greatly affect your online reputation. Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online.

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How to Identify Your Social Media Influencers

Sprout Social

Like we previously mentioned, people tend to trust peer recommendations over any company advertisement. If you have social media influencers with loyal audiences, a brand mention goes much further than a Tweet from your company account. An United airlines 757-224 (#N14115) lined up and ready to roll at LAX. Sponsored posts.

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Top 10 Travel Marketing Conferences of 2018

Pixlee

With the goal of helping companies to compete for bookings like digitally native brands, they’ll bring together key stakeholders across different verticals and discuss marketing and social media strategies. Notable brands from the 2017 conference included: United Airlines, Airbnb, Trip Advisor, and Intercontinental Hotel Group.

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Top 10 Travel Marketing Conferences of 2017

Pixlee

With the goal of helping companies to compete for bookings like digitally native brands, they’ll bring together key stakeholders across different verticals and discuss marketing and social media strategies. Notable brands from the 2016 conference included: United Airlines, Trip Advisor, Twitter, and Intercontinental Hotel Group.

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