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15 Facebook stats every marketer should know for 2019

Sprout Social

Facebook advertising stats. YouTube, Instagram and Snapchat all surpass Facebook in usage and popularity. Second only to YouTube, the majority of Americans use Facebook online or on their phone, according to the Pew Research Center. 96% of Facebook users access it on mobile. Facebook advertising stats.

CPC 111
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Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report

Hootsuite

Number of people using mobile phones around the world: 5.20 To put these numbers in perspective, more than two-thirds of the world now uses a mobile phone (67 percent), while almost 60 percent of all the people on Earth now use the internet. However, when it comes to social media, users clearly prefer mobile devices.

Report 145
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How to choose the right social media channels for your business

MegaBytee

But also it serves for advertising as well. Facebook, Instagram, Twitter, Linkedin, YouTube, Reddit, etc., It has the lowest CPC rates is one of the reasons why many businesses use it to promote their products. Linkedin is a good platform for professionals; almost 57% of LinkedIn traffic comes from mobile users.

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7 Simple Ways to Lower Your Facebook Cost Per Click

Hootsuite

Did you know that running Facebook cost-per-click advertising campaigns opens up your business to reach a potential audience of 2.11 Now under the Meta umbrella, Facebook cost-per-click advertising has long been a trusted strategy for growth when combined with organic content. What is cost-per-click advertising on Facebook?

Cost 74
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5 Marketing Lessons from Daily Harvest’s Journey to Shipping One Million Smoothies

Buffer Social

According to Google’s mobile site speed comparison tool , it’s a lot slower than competitors sites,” Allsopp shared. In its simplest form, advertising is about connecting relevant audiences with your message. YouTube drives significant traffic for Daily Harvest. Build trust with new audiences through partnerships.

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Split Test: Which Optimization Leads to the Most High-Quality Traffic?

Jon Loomer

The vast majority of advertisers are trying to get sales or leads from their ads. Link Clicks are the “number of clicks on links within the ad that led to advertiser-specified destinations, on or off Meta technologies.” Instead, 98% came from News Feed (most from mobile). I don’t want empty clicks.

CPM 189
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Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

Buffer Social

Here’s a quick look at what we’ll cover: The vertical video and mobile hypothesis. The vertical video and mobile hypothesis. But why is video – particularly mobile video – such an important part of your social media strategy? Animoto: Cost per click (CPCs) 38 percent less expensive with vertical video.

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