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How to supercharge your marketing strategy with AI automation

Sprout Social

You can create highly personalized marketing campaigns that resonate with the audience, publish content at optimal times for maximum engagement and execute targeted advertising seamlessly. Cost-efficiency AI automation doesn’t just help with productivity: it also enables you to smartly reallocate team efforts more strategically.

Strategy 105
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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

It’s the preferred direct marketing tactic for low cost and high ROI. This has opened up new possibilities for brands looking to harness the power of social media advertising. Participate in Discussions and Forums. There are three ways you can advertise on LinkedIn: Sponsored Content, Sponsored Inmail, and Text Ads.

B2B 217
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Digital Touchdown: Super Bowl Viewership Survey Trends Leaning to Streaming Services

The Realtime Report

The results of the survey underscore the importance of capitalizing on digital audiences and is a continuation of years-long consumer trends towards convenience, cost-efficiency, and personalization in media consumption.”. 31% state they will be using social media, 15% will be on a sporting website, and 8% will be using online forums.

Survey 91
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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Reduce overall costs. Additional recruitment costs. Powerhouse networks like Facebook and Twitter can be used to promote specific trials to targeted demographics while significantly lowering the cost per patient. 2) Reduce the Cost Per Patient. Drive more pre-qualified patient referrals. Extended study periods.

Research 194
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Is Working From Home Still Just a Phase, or Instead the Sign of Things to Come?

BeingOptimist

A tool like the ON24 Forums allows employers to create a virtual conference that can effectively allow for meetings, presentations and other events to be held remotely. Research showed that a quarter of jobs advertised at the end of 2021 offered hybrid working, an increase of 19% from before the pandemic.

Retail 52
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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites. Pricing: There are three main plans: The Standard plan costs $249/month, and additional users can be added at $199/month. Professional and Advanced plans cost $399/month and $499/month, respectively.

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B2B Marketers Fate Rests in the Hands of a Few

Buzz Marketing for Technology

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. Tags: Advertising Branding Communications Communities Customer Lead Generation Loyalty Marketing Strategy. It’s a tender sapling that needs to be nourished.

B2B 206