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Mapping the Brand’s Social Graph

Proactive Report

This is the first in a series that expands on the skills of a Digital PR Agency. Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. Who went to this movie?

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Building a Social Business

Koka Sexton

Besides the interest in best practices of companies leveraging InsideView for sales intelligence, I was asked questions about how InsideView is leveraging social media for lead generation, branding and support. I find that most companies especially InsideView customers want to become social businesses in one way or another.

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Is it That Easy?

Proactive Report

Content analysis is a traditional PR skill, but data mining is not. Building social graphs has not been part of our PR practice. They need to develop an easy-to-use vocabulary set for understanding data mining and social graphs and communicating about it. What does their social graph look like?

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Trends for 2012: Social Media Intelligence

Proactive Report

Once you have the data use that old PR skill called content analysis. Map your brand’s social graph. Find the influencers in each node of the graph. There is a ton of information available in the social networks and conversations, but it takes commitment and work to find all the threads.

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Brain Crack, Innovation, Leadership | Bare Feet Blog

Bare Feet Studios

It’s the brevity, lack of necessity to “friend&# and the fact that it’s free for everyone that defines the quality of the social graph I can develop within it. That changes the character of the social graph and who’s listening for everyone. Would I pay for it?

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Finding Social Media Professionals

Bare Feet Studios

Social Media Agencies: Crayon : A different kind of company that specializes in new marketing – new marketing for a new consumer. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N?

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Brands Face Stream Fatigue as Consumers Look Beyond Gimmicks in Social Networks by Brian Solis. How to Train Employees to Manage Social Media [infographic] by WordPress Hosting SEO. How To Write Your Social Media Plan in 8 Steps by Social Media Today. 7 tips to take social to the next level by iMedia Connection.