Convince & Convert

MARCH 28, 2024

Create a repository Your team’s capacity to act on the insights that appear from voice of customer collection efforts can be limited; having a repository is also like having a storage closet for customer-validated ideas – but only if you keep track of them. Repeat and measure over time This is not a one-and-done exercise.

Data 144

Data Repository Team Process 144

Hootsuite

APRIL 25, 2024

You’ll be able to understand brand sentiment, collect feedback, and intervene before situations escalate. It lets you save articles for later by slipping them into your “pocket” (a digital repository). Follow trending topics or hashtags in your industry, and stay informed and engaged with relevant discussions. Reputation management.

Curation 62

Curation Social Media Management Tools Social Media 62

Buzz Marketing for Technology

DECEMBER 15, 2011

Yet some brands are terribly underutilizing these pages, making them basically brochureware repositories — essentially inviting customers in but not engaging them or giving them an incentive to return. Is Sentiment Making Brands Stupid? Because there is nothing going on that interests them. I loved the article by Nick Carr a few.

Brands 275

Brands Repository Analysis Sentiment 275

Social Media Network Marketing

OCTOBER 15, 2010

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment.

Social Media 101

Social Media Social CRM Repository Wiki 101

Sprout Social

MARCH 24, 2020

This means not only measuring hard numbers associated with your brand and business but also feelings and customer sentiment (think: feelings and emotions associated with your marketing). SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics. Why do a SWOT analysis on social media?

Analysis 88

Analysis Social Media ROI How To 88

Oktopost

FEBRUARY 1, 2024

It offers a centralized repository for storing, organizing, and distributing digital assets, ensuring all team members can easily access brand guidelines, logos, images, and other relevant marketing collateral. Top 10 brand marketing solutions 1. I also like how we can now download reports in PDF/Image form (pie/graph charts).”

Brands 62

Brands Hubspot Marketing B2B 62

Social Media Network Marketing

MAY 31, 2010

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment.

Social Media 62

Social Media Social CRM Reputation Widget 62