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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

So here’s a simple rule of thumb to live by: if you’re going to launch an external social media initiative – even something as simple as an official Twitter handle – make sure it’s properly supported on your primary website and via your email communications. Calling attention to social profiles? Calling attention to mobile apps?

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. There has to be some type of emotional reaction or sensation that occurs in the viewer in order to keep them engaged and do whatever call to action you are looking for. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Video 236
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

From Corporate to Personal: The Four Types of Social Media Profiles (Web Strategist): What kinds of brand profiles do you find on Twitter? Suggested Guide for Writing Effective Blog Posts (PMA Media Group): Blogging isn’t always just about opening a “new post&# link and typing your thoughts. Starting a Blog?

Marketing 265
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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media. Answers Yahoo!

Sites 101
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Depending on what type of page you are creating (for a business, publication, celebrity, etc.) 2) the type of interaction (is it a like? The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. It’s not overlapping since they are two different types of pages.

Facebook 279
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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. I think plurk is more for networking and twitter more for tweeting news/events/links. might help you with updating both.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Curiosity – most social media marketers that I know are constantly asking ‘what if… ’ type questions. Curious people are driven to push into new group and solve problems in new ways. Perseverance – building a social media presence doesn’t happen over night.