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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

Social networking gives sponsors and clinical trial coordinators the ability to target a vast group of e-patients. An isolated patient population still will have a wide range of influences that affects the type of information they’ll likely engage with on social platforms.

Research 194
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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Imagine this one angry, snubbed or ignored customer is an influencer with thousands of loyal followers who have millions of other followers combined. Regeneron Pharmaceuticals. Now on to: 5 Simple Ways SMBs Can Ace Social Listening. Become Socially Active. Matter fact, he’ll be here in a minute, baby”. IHS Markit.

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#MyPillStory & the Anti-Baby App: Why Pharma Can’t Afford to Ignore Women’s Health on Social

Talkwalker SM

In fact, more than 80% of internet users are using the internet to get health topics, and about half say that information they find social media affects their health decisions. In our recent report , we’ve looked at how social listening can help pharma brands track side effects, manage a crisis and find influencers.

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How Consumers use Social Media During Purchase

Proactive Report

Social networking. Social networking is most often used when purchasing. No Social Media Influence. This study says consumers don’t seem to pay much attention to social media when purchasing these items. OTC pharmaceuticals. I can see the home care products and OTC pharmaceuticals.

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Power To The (e) Patient!

Diva Marketing Blog

There's a new cause being fought in social media communities. Not unlike the grass root movement of the '60's this will also influence change but this time in the world of healthcare. As we've seen with consumer and business brands ePatients are using the Internet for research and social media for peer-to-peer support.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! . • Ken Hittel – Vice President, Corporate Internet Dept.

List 155
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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. Finally, who controls, monitors, and supports the technologies will influence the choice of technology.

Wiki 113