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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. Still not sure how to take action on this rule of thumb? That’s good stuff, but what makes the website truly great is the inordinate amount of social and mobile integration. Calling attention to mobile apps?

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Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. How about taping your favorite tunes off the radio? Media snackers simply download them from the web and carry their whole music collection with them.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. If you’re in need of viral content , you don’t have to look much farther than videos that teach users how to do something. It’s why Susan Boyle’s “Britain’s Got Talent&# audition video is now hovering at 86 million views.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. So marking a conversation or message, to be found easily later, should be one of the first features implemented.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Tell people how to find you and give them a history. Here’s how to create a memorable Facebook Fan Page via FBML. That’s how Ben & Jerry’s is doing it. The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth. Once the web 2.0 Once the web 2.0