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Using social listening to surface trends to your audience

Sprout Social

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags. Identify trending niche hashtags on Instagram.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. This fake tragedy snowballed into the type of internet humor that transforms a simple joke into a viral meme. The #RIPeanut hashtag was used more than a million times on Twitter. whirlpoolusa. Goodbye, Mr. Peanut.

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How to make sure you’re marketing to Gen Z the right way

Sprout Social

Here’s a great series of Stories from H&M for reference (note the interactive elements): 4. For example: Encouraging followers to share user-generated content (think: customer photos) coupled with your branded hashtag. Perhaps that’s why humor and meme-centric social presences are so popular among the younger crowd.

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How to Make Short-Form Videos That Stand Out

Hootsuite

Short-form video refers to video content that is between five seconds and ninety seconds long. Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. Easily customize them in Canva, and take your Reels game to the next level today. What is short-form video?

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Top 6 Best Social Media Platforms for Financial Services

Oktopost

Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Ability to give customers visual reference of what you offer. Hashtags need to be used strategically in order to be seen by potential customers. billion in 2020. Builds up useful customer information that can be used for marketing purposes.

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How to 10X Your Facebook Sales (11 Strategies for Brands)

Hootsuite

Creating memes surrounding a popular trend is a great way to connect with Gen Z users in a way that is relatable and fun. For example, Chipotle has a knack for creating relatable and shareable memes on their Facebook page that generate a conversation with their customers: Image source: Facebook.

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130 most important social media acronyms and slang you should know

Sprout Social

You might also come across some acronyms that refer to the features on those networks. Refers to a message sent between two users. Refers to companies that cater to the needs of other businesses. Refers to companies that sell products or services directly to customers. SoLoMo – Social, local and mobile.