Convince & Convert

MAY 19, 2010

Why We Reach For The Spoon Today, we are looking for one thing in the content that we consume online — whether it is high-dollar marketing content created for the Coca Cola Facebook page or just a personal blog post written by our Aunt Sophie — we are looking for VALUE. A Facebook profile update is very shareable.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

SEPTEMBER 1, 2010

Proposals are written. Ultimately, social media is about the sale. There’s no market for reselling Facebook fans or Twitter followers. Ultimately, companies need to make money, save money, or both via social media. Resources deployed. Stuff gets built. link] jaybaer Yes and no. Otherwise, why do we bother?

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

MARCH 18, 2010

Why would a consumer “friend&# us or “fan&# us or “follow&# us in social media, unless they were either already a customer, or at the very least had us in their purchase consideration funnel? People don’t experimentally engage with brands in social media, they engage with the brands they already support.

Social Media 119

Social Media Strategy Consultant Publishing 119

Socialmedia.biz

JULY 14, 2016

I wouldn’t say that Traackr is ideal for long-tail blogger outreach but it’s perfect for the sort of cross-platform and cross-channel influencer outreach I am interested in doing, including unboxing reviews on YouTube, Periscope, and Facebook Live, and other Very High Caste engagement where many touches and very close oversight is essential.

Influencer 60

Influencer Tools SM2 Marketing 60

Techipedia: Tamar Weinberg

MARCH 22, 2011

You could simply opt out of Facebook messages and notifications about new followers on Quora. Rapportive is a social CRM, giving you important information about the person who is emailing you. I read my friends’ Facebook updates via RSS. You could dedicate another email account to newsletters.

Products 236

Products Tools Google Reader RSS 236

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Said one respondent: If I don’t get the support I need through phone or email, I use Facebook and Twitter to voice my complaint, since a ton of people will see it. Interaction. Think about that for a moment.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Techipedia: Tamar Weinberg

JUNE 23, 2010

Facebook, originally known as thefacebook.com, was a service that connected college students to their classmates and to friends in other universities. I’ve briefly touched upon a huge pet peeve of mine in my social media etiquette handbook , saying that you should use your real name and not represent anyone (or anything) else.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

SEPTEMBER 20, 2010

Inevitably, when corporate America seeks a PR agency to support their communications effort, the Request for Proposals (RFP) asks for critical capabilities that can help a company sift through the myriad of options available and narrow them down to the few that make sense for their specific needs.

Social Media 115

Social Media Strategy RFP Social CRM 115

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 30 Tips: The Productivity Guide of Social Media by WebStudio 13. 5 Ways That Sales People Can Benefit From Using Social Media by OPEN Forum.

Social Media 200

Social Media Tools Strategy Tips 200