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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

Today, social media is the best marketing and promotional tool. Therefore, social media marketing is more effective than traditional marketing techniques. The software pulls out social intelligence and allows you to listen to your customers and prospects on social media platforms and engage them in a customized manner.

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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

Tweet (Source: Sysomos ). 7) B2B marketers who use blogs generate 67% more leads than those that do not. 11) 37% of marketers say blogs are the most valuable type of content marketing. 16) Among those who use e-mail marketing, companies that blog get twice as much traffic from their email than those who don’t.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. They are more focused on engaging in social media conversations than simply tracking them.

Tools 170
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Mention provides a really good user interface with a very nice mobile app for monitoring mentions across many platforms. In this guide, we go through what you need to be monitoring and how to do it.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. JF : Hyper-targeting.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

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The Converged Media Road to Success

Proactive Report

Here are his main points: The need for adoption of social media and delivery to multiple mobile devices is increasingly becoming essential for retaining and attracting new customers. As the Cluetrain Manifesto said: Corporate firewalls have kept smart employees in and smart markets out. Marketwire just acquired Sysomos to do just this.

Sysomos 78