Waxing UnLyrical
MAY 17, 2011
On Twitalyzer as compared to Klout, Eric said,&# Klout is to Nielsen/comScore as Twitalyzer is to Omniture/Google Analytics… our identification of ‘influencers’ is a byproduct of the system, not the system.&# (I like that!). Image: haleysuzanne via Flickr, CC 2.0. She’s killer-smart, so don’t miss it!
Adam Cohen
JUNE 8, 2010
Take these examples: 50% click through rate increase in paid search when consumers were exposed to influenced social media and paid search ( comScore & GroupM study ). Photo credit: niemster via Flickr. In some cases, they magnify each other. Don’t just take my word for it – there are others that think the same way.
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Bill Hartzer
APRIL 26, 2010
Caterina Fake, Founder, Flickr. Related posts: comScore Releases August 2009 Search Engine Rankings comScore, Inc. NASDAQ: SCOR) has released their monthly comScore. comScore February 2010 Search Engine Rankings Every month about this time comScore releases the search engine. NYSE: NWS) (MySpace ).
Laurel Papworth
JULY 13, 2010
Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 Situational advertising during social discussions by clintjcl on Flickr. Twitter Lists I Am On (8).
Waxing UnLyrical
DECEMBER 11, 2013
Image: Amit Kumar via Flickr, CC 3.0. India now has nearly 74 million Internet users , according to a recent ComScore report. Yes, the rupee is 62 against the U.S. dollar (as of December 1, 2013). To us Indians, it looks like the dollar is on an escalator and the rupee is on a ventilator!
Firebelly
OCTOBER 22, 2009
We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Video is all around us. We don’t even realize how often wewatch them.
Social Media Marketing
JULY 24, 2013
The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. Image credit: drew domkus (Flickr). In its second quarter earnings report , Facebook showed some impressive gains: A 51 percent increase in monthly active mobile users to 819 million monthly users.
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