Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We often throw this idea around as marketers – “being relevant”, but few people discuss how! The results were different than I thought (see below).

Quantcast 188

Quantcast Data comScore Microblogging 188

Convince & Convert

AUGUST 7, 2011

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Nice analysis on it from Ian Lurie over at Conversation Marketing ). I see five. Guess what?

Social Media 164

Social Media Quantcast Metrics Comparison 164

Kikolani

JANUARY 13, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 6 Ways To Tell If You’re Social Media-Ready – Some companies would fare better to run like hell from social media than use 2012 to join the conversation.

Mashup 115

Mashup Resources Quantcast Yahoo 115

ProBlogger

FEBRUARY 10, 2013

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. Look for social signals. Check for the website’s presence on social media sites. Try Compete, Quantcast and Alexa, but be aware that none offer completely accurate data.

Quantcast 42

Quantcast BuzzStream Reputation Google Reader 42

Webbiquity SMM

SEPTEMBER 15, 2010

Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? How about a real-time search tool to see what’s being said about your company or any topic of interest right now? Social Mention. ** 5 stars.

Tools 188

Tools Social Media Radian6 CoTweet 188

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. How Social Media Affects Content Relevance in Search : Why is social media so important?

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

NOVEMBER 29, 2011

First I’ve highlighted a huge list of tools that serve various different functions and can be great resources to add to your marketing arsenal. Of course, be sure to write down anything you discover from this research as well – whether it be other sites in your industry or any marketing ideas that you discover.

Analysis 82

Analysis Quantcast Data StumbleUpon 82