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The Marketing Moral Compass

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Companies that have spent any semblance of time online know this, in a profound way. Most marketers run afoul or try something that inevitably gets them into trouble, because they haven''t defined their moral compass of marketing and they have no bearings when presented with opportunities that could wind up messing with their cultural GPS.

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How to Leverage a Community of Passionate Fans

Convince & Convert

Many casual users of Garmin may only know them as a GPS company, but the truth is that Garmin has been around much longer than the portable GPS has been available, working on equipment for aviation, marine, outdoor recreation, and fitness industries. in 2012 for television, digital, mobile, print, magazines, and outdoor.

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The Most Amazing Internet Stock Of The Year

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There are sprinkles of newer thinking (like when The Huffington Post launched their GPS For The Soul app) and I'm hopeful that they can leverage everything they have with The Huffington Post coupled with their acquisition of Patch to crack the code on local (and hyper-local) content. gps for the soul. gps for the soul.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. Network Monitoring. Disaster Recovery. Load Balancing. Operating Systems.

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Random Acts Of Business Kindness

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fast company. gps for the soul. What have we become? arab spring. arianna huffington. baratunde thurston. business book. business column. business deal. business dna. business leader. business philosophy. chris guillebeau. class action lawsuit. connectivity. corporate citizens. corporate culture. george saunders. homer simpson.

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The Drone Wars. Business Style

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Chris Anderson is the former editor-in-chief at Wired Magazine along with being a three-time bestselling business book author ( The Long Tail , Free and Makers ). Interestingly, both Grygar and Jardine have also started companies to manufacture and sell drones to other businesses. wired magazine. wired magazine.

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This Week in Social Media – 5/29/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Looking at it from a digital pure play vs. a linear + digital model, Freewheel has some figures to back it up: The Platforms Three weeks ago, Facebook was rumored to be considering buying Waze , the social GPS app.