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Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

It refers to the ability to collect large sets of complex data that are normally difficult to filter. Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. It is surely becoming part of your daily PR research function. So, what is big data ? Take Waze for example.

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2 Amazing Movember Case Studies That Will Make You Grow it Back

Convince & Convert

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. The use of “Mo” puns and pop culture references also adds to the fun. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.

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McLuhan, Socrates and Edith Wharton On Social Media

Socialized

I’m referring to smart, articulate people from other fields who have something profound to say that might help us put social media into perspective. This makes us valued members of an online community and others will want to be around us and will promote us to their friends. And all but one of them are dead.

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What You Can Learn From The Most Tweeted Blog Posts Ever

Viper Chill

Well spotted, I hadn’t thought of it in that way (which is why I love this community). Several months ago I’ve found an interesting analysis made by Sysomos. I am just about to start blogging (for ‘the latter’) and will refer to this guide regularly. Thanks for stopping by, buddy. Glen Reply Karol K.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Since then,023% of all Tweets include location data, according to Sysomos. Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. Not an overwhelming participation rate. What’s Happening?

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

You need help from the power users in that community. A quick list of eight leading monitoring tools, from Alterian and Radian6 to UberVU and Sysomos. Where To Find Social Media Power Users by Search Engine Land. Want your story on the front page of a popular social media site? 8 Social Media Monitoring Tools by Onflow Interactive.