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Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Mindjumpers

The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. As we have discussed repeatedly here on the blog, mobile and social are increasingly becoming inseparable.

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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. Try for free 2.

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How to Create an Employee Engagement Social Media Strategy: Tips and Tools

Hootsuite

Employees’ social posts, often using the #sodexoproud hashtag, now drive 30 percent of all traffic to the site. Get them involved in spreading the word by creating shareable social content for each new campaign. Get your creative teams involved in planning how to create content for employee engagement campaigns.

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Budweiser’s Twitter-Powered Bot Knits Holiday Sweaters for Designated Drivers

The Realtime Report

In honor of designated drivers this holiday season, Budweiser UK has assembled a knitting device, the KnitBot, to craft one holiday sweater each time the hashtag #jumpers4des is mentioned on Twitter. The ugly holiday sweater trend lives on. pic.twitter.com/qNrI6NSLjs. Budweiser UK (@BudweiserUK) December 2, 2013.

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Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Feel free to jump to a certain moment(s) in the social media history!

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The Ultimate Guide to Instagram Hashtags in 2019

Later

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . But how do Instagram hashtags work?

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How to Fundraise on Social Media: 12 Tips to Increase Donations

Hootsuite

The campaign set the standard for how to fundraise on social media. You’ll see successful campaigns to mimic. Create a goal-oriented plan Any social media fundraising campaign needs both a destination and a roadmap. That’ll motivate your team to blow past previous campaigns. The roadmap is your campaign plan.