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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

The Top 6 Reasons You’re Failing at Content Marketing by BuzzStream Blog. ” Don’t copy your competitors—be the source they try to copy. ’” Building Content Marketing Strategy – 10 Steps by B2B Marketing Insider.

Strategy 226
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Competitive marketing analysis of key websites should include a look at the following factors: Number of Pages: Do your competitors offer a wide array of landing pages , detailed information on pricing, and an about-us page? Your prospects surely don’t have the time to engage with generalized information. BuzzStream.

Analysis 106
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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

Just to emphasize that it’s truly possible to create valuable information day in and day out in virtually any industry, Fielder pointed to Louis E. However, Paul May, founder of Buzzstream made a case at Content Marketing World 2013 that it’s a best practice for earning the SEO credit you deserve. How do they do it? Take What’s Yours.

Content 72
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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

The image below is an exemplary example of customizing images with information: image credit: manouvellemode. Buzzstream Founder Paul Mays recommended at Content Marketing World 13 that bloggers spend time “harvesting” – that is, asking for backlinks when their work is mentioned on other websites. Ask for What You Want.

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Social Media Outreach for Beginners

Sprout Social

Buzzstream. Buzzstream is an outreach tool that allows you to find and manage contacts. This shows you information about your social media contacts such as their name, phone number, other social profiles and more. As you can see, social media outreach can be fairly time consuming. Sprout Social.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

This alone will give you a lot of information and help you decide whether or not the website is worth guest posting on. The demographic and keyword information will help you decide if a particular site’s visitor base matches your blog’s target market profile. Look for absolute numbers, but also for trends. Keep records.

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An Introduction to Social Media for Business

Sprout Social

The old ways of finding out information about consumers aren’t as effective today. There are a couple ways to find additional information on your audience. Some users put a lot of helpful information in their bios, which often gets overlooked by social businesses. Luckily there are easier ways to get the information.