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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

Research 257
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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

Today, Samsung is a globally leading smartphone manufacturer, overshadowing other brands in terms of usage and number of units sold. million Facebook (Samsung Electronics): 5 million Twitter: 706.9K million Facebook (Samsung Electronics): 5 million Twitter: 706.9K LinkedIn: 4.2 million TikTok: 2.5 million YouTube: 6.52

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The KISS Method For Determining Social Media ROI

SocMed Sean

Explore whether it would be beneficial to offer monthly incentives to those employees that contribute the most valuable content using internal social media tools. Think of your internal knowledge base as the “Facebook for your company” and create an environment where employees are encouraged to connect and share.

ROI 269
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Storytelling – A Powerful Tool When Branding Your Organization In.

Mindjumpers

Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example. Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms. Don’t be Shy.

CSR 138
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Monday Roundup: #PRAXIS2015

Waxing UnLyrical

Luxury & CSR in Asia: reconciling apparent contradiction. Why: “It is a challenge for luxury brands to find the right CSR strategy; often a campaign is short-term and an add-on to an existing platform and not clearly defined. Is Your Content Marketing Strategy Painful for Prospects? From Jean-Michel Dumont.

CSR 100
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How to Engage Eco-Friendly Customers on Instagram

Pixlee

Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. A whopping 73% have even gone as far as to demand that brands take action to ensure that they aren’t operating at the expense of the clean environment. .