Sprout Social
AUGUST 30, 2022
Discord is not a traditional social media platform. Instead, it is a community platform. Brands on Discord should focus on two things. Second, should be facilitating connections and conversations amongst community members. This will allow you to refine your community management process and work out any kinks.
Social Media Strategies Summit
FEBRUARY 27, 2020
In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. This trend toward growth and diversity means that no one social platform or channel can be ignored. Source: Facebook Groups.
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Convince & Convert
JUNE 29, 2017
Brands are revisiting social media as a community-building tool, rather than a marketing platform. And I don’t think there’s any better way to build relationships and brand advocacy than by including customer service in your social media strategy. It’s one our favorite traditions in annual date nights.
Sprout Social
NOVEMBER 19, 2020
It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space. We all know that a brand’s online reputation has never been more important, and certainly brand perception goes beyond just your customers to include your employees as well.
The Realtime Report
APRIL 26, 2018
Exploring human reactions and thoughts about your products or services is essential if you are to maintain brand relevance. If you don’t have a collection of customer feedback methods, you won’t be able to use it to help further the aspirations of your brand. Research is conducted using community platforms or on a one-to-one basis.
Convince & Convert
JUNE 29, 2017
Brands are revisiting social media as a community-building tool, rather than a marketing platform. And I don’t think there’s any better way to build relationships and brand advocacy than by including customer service in your social media strategy. It’s one our favorite traditions in annual date nights.
Sprout Social
AUGUST 12, 2020
If you’re looking for ways to strengthen your brand and have better conversations with your customers, you need to build a brand community. Brand communities rally your most loyal customers in one place, which is a massive win for any brand. What is a brand community?
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