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The Shape-Shifting Reality Of Shopping

Twist Image

One of the five major movements that have changed brands forever (that corporation are doing little-to-nothing about) that are defined in my second business book, CTRL ALT Delete , is the notion of the one screen world. They''re worried about their Web strategy, their mobile strategy, their social media strategy and so on.

comScore 101
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Google's Third Wave Of Innovation

Twist Image

To put the first wave of Google''s Web dominance into perspective, comScore Media Metrix''s rank of the top 50 U.S. Back in 2006, Google acquired a lesser-known mobile operating system called Android. It was a bold play and one that has - without question - enabled Google to become a dominant player in the mobile space.

Google 92
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Some Perspectives on Pinterest

Social Media Marketing

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features.

Apparel 167
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Why Mobile Content Strategy is Important to PR

Proactive Report

Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. And that’s not just the majority of mobile time, that’s the majority of all digital time. 15 percent read a book.

Mobile 80
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Which Social Platform Is Right for Your Next Video Campaign?

Convince & Convert

comScore ]. 92 percent of mobile video viewers share videos with others. Something to consider: Some tests say people respond more to square videos on mobile , while horizontal videos perform better on desktop, regardless of platform. Well, you’re on the right track and asking the right questions. Wordstream ].

Platform 150
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Report Ranks Reputation and Exposure of Brands Across News and Social Media

Bill Hartzer

The company’s recent acquisition of AdMob, a mobile ad service, further highlights their strategy going forward. In the 4th Quarter, Sony announced the launch of its new online store, Sony Online Services, which sells videos, books, games and movies to compete against Apple’s iTunes store. SONY $294,308,077.

News 110
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Optimize and the Confluence of Search and Social Media

Convince & Convert

is the author of the brand new book, so brand new that the official release. confluence of social and search , which is what the book is about. that you had in the book which blew me away, I actually had to read it two. But I think you said in the book at Google has 11 billion. Lee: Yeah, that’s from Comscore.