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21 Content Marketing Tools to Use in 2014

Writtent Blog

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program.

Tools 111
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Five Reasons Why I Love Wordpress

Firebelly

Digitalia | Indianapolis Social Media Marketing « You can’t fight the power of video. Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS).

WordPress 100
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Building a New Kind of Cruise Community

Waxing UnLyrical

Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Here are the working assumptions we’re beginning with for our website and mobile app. Assumption 1: Create content. For me this is as much a cause as it is a business play.

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7 Ways to Take the Media World by Storm

Convince & Convert

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. Remember when eBay was the online auctions king?

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My 9 Favorite Wordpress Social Media Plugins | jasonyormark.com

Jason Yormark

These add ons turn what essentially is a blogging platform, into just about any type of site you want from community to content management systems to storefronts. Disqus Comment System – The Disqus plugin transforms your WordPress comments into a true social media friendly experience. It truly is amazing.

WordPress 205
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Foundations for integrated digital marketing

Sherrilynne Starkie

This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Earned Media Foundations.

Marketing 284
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5 Copywriting Techniques That Affect SEO

Writtent Blog

Today, they realize that someone searching “cellphone” might equally benefit from results on “smartphone” or “mobile phone.” You don’t need to stuff keywords into your content to rank for a particular term. Pay Attention to Content Length. Content length matters to your users, and that means it matters to search engines.

SEO 40