Remove Apparel Remove Communities Remove Hashtag Remove Loyalty
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How and why you need to track brand mentions across networks

Sprout Social

Imagine a celebrity donning your apparel and posting a picture with your brand account tagged—that’s the kind of brand mention that can send your visibility soaring. An @-mention typically marks them, but they can also be in the form of tags, hashtags, comments or posts. tech forums, gaming communities).

Brands 115
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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

If you’re able to expand awareness, tell your brand’s story in a compelling way, or foster customer loyalty beyond one-time purchases, you can consider yourself a “social success.”. Likewise, if you’re aiming for community engagement, track the volume of comments on your posts. Build Brand Loyalty with Discounts and Coupons.

ROI 246
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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Athleta community! Build brand communities. While brand communities have existed long before social media. Now Facebook groups, private accounts, and even branded hashtags provide a means to parlay branded clubs, lifestyles, and relationships into online spaces. Give back to the community. Humanize your brand.

Examples 145
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6 Ways Web Check-ins Can Benefit Your Brand

Convince & Convert

Tweet Guest post by Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. Though deal of the day sites like Geeks.com are springing up everywhere, I believe a longer view approach to loyalty can be achieved via Web check-ins. A New Revenue Model.

Badge 120
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5 Hashtag Campaigns that Crushed It in 2017 

Pixlee

Creating a successful social media hashtag campaign takes equal parts creativity, risk, and luck. This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas – #ORIGINALis.

Hashtag 45
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15 Innovative Brands Using Technology to Power Their Content

Pixlee

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Engaging the community has never been more efficient. Under Armour. Breckenridge.

UGC 59
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5 Times Brands Used User-Generated Content to Build Inclusivity

Pixlee

From there, individuals were encouraged to post videos of themselves in their Guess apparel, a strategy aimed at representing all skin, hair, and body types. . After collecting and curating content via the hashtag #KiraGrace, the brand saw a massive uptick in customer engagement and brand loyalty. million followers on Instagram.

UGC 56