Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue
Buffer Social
JULY 20, 2017
Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. When people view social media, they are no longer just thinking about the posts on their news feed.
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