How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there.

Social media loyalty: me like you long time (but me hard to get)

Mindjumpers

You can connect with him on Twitter @Conversionation. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media. The tough part: getting the trust and keeping the loyalty.

Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.

Klout and Peerindex – social network loyalty cards?

The Way of the Web

Measuring influence or just tracking loyalty? Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm

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How to Create a Customer Loyalty Program via Social Media (via PR.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. Traditional customer loyalty programs can be expensive, complicated, and difficult to measure immediate results.

Twitter Basics – How To Get Started On Twitter

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.

Twitter's Supposed Lack of Loyalty: It's “too” easy

Bare Feet Studios

I think one reason is because they don’t fully understand the depth and breadth of usefulness Twitter can offer. Currently, more than 60 percent of Twitter users fail to return the following month, or in other words, Twitter’s audience retention rate, or the percentage of a given month’s users who come back the following month, is currently about 40 percent. For most of the past 12 months, pre-Oprah, Twitter has languished below 30 percent retention.

How to Subscribe to Facebook Business/Fan Page Posts in Your.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Subscribe to Facebook Business/Fan Page Posts in Your Favorite Feed Reader Hint: You can also use these tactics to get the RSS Feed URL of your page if you wish to import your Facebook Page’s feed on your blog or other sites! Read the rest here: How to Subscribe to Facebook Business/Fan Page Posts in Your Favorite Feed Reader [.]

The Long Tales - The Best In Business Innovation Content - Issue #5

Twist Image

A leader of the free world is stripping down one of the biggest companies via Twitter (slicing billions from their market cap). It does seem like brands can play a really solid role in pulling people together and building loyalty. When I was checking out at the register, the cashier asked me if I wanted to become a member of their loyalty program. I was insane, crazy in love with Google Reader and tried (desperately tried) to fall in love with Feedly. feedly.

How to use Twitter effectively & grow your brand

Sprout Social

Twitter is home to 330 million monthly active users. That means that if you’re not already active on Twitter, you could be missing out on some serious leads. Unfortunately, while there are many brands tweeting today, many of them don’t know how to use Twitter effectively, to help them grow their business. Scheduling tweets and making sure that you use a couple of hashtags with every post doesn’t mean that you’re a master of Twitter.

How to Use a $5 Twitter Ad to Redefine Your Facebook Strategy

Jon Loomer

But on Twitter, $5 can buy you something a lot more valuable — a data mine that you can use to redefine your entire digital strategy. Here is our “$5 Twitter Ad Three-Step Method” to optimize your brand’s Facebook advertising strategy.

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Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

The RSS feed is: [link]. And when it comes to measuring success, it’s not as simple as looking at how many cars they’ve sold through Twitter (hint: it’s probably not very many). Is Nissan adding value to people’s feeds? Is Nissan building brand loyalty ?

5 Twitter Campaigns Your Business Can Learn From

Sprout Social

To stand out in the crowd, your brand might’ve considered attempting a Twitter campaign. Here are five Twitter campaigns to follow for inspiration: 1. Increased brand loyalty, achieved. If you’re a brand, you want to create engaging experiences for your community.

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble? consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter.

Auto-Post Your Blog Posts to Digg « Saying It Social

Saying It Social

All you have to do is log in to Digg then go to your Settings and click on the menu item to “Import Feeds&#. Enter the URL of your Blog’s Feed and then you will be given a verification code to add to one of your blog posts so that Digg can verify your blog. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Auto-Post Your Blog Posts to Digg The new Digg lets you set it up so that your blog posts will auto post to Digg!

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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. Here are some of the innovations and new features introduced by Twitter, Facebook, LinkIn and Pinterest this week. Twitter is introducing 'tweetstorms'.

Social Networking For a Cause: The Power of Online Communities

Saying It Social

2 days ago Blogroll Constant Commentary Mashable Social Media Examiner Techipedia NetworkedBlogs Blog: Saying It Social Topics: social media marketing , search engine optimization , social networking Follow my blog Facebook Page Feed Do you use social media to obtain customer retention/loyalty or are you primarily focused on customer acquisition?

The Value Of Brands In Social Media

Twist Image

Watching brands do everything they can do to better connect with their consumers and create a powerful and direct relationship will be critical for their future success and loyalty. EdgeRank uses a lot of factors, including how often your friends log in to Facebook and what settings they choose on their news feeds, the company says." " Later in the week, Facebook announced that they would rolling out a feed for "pages only." loyalty. twitter.

Getting The Social Customer To Buy

Twist Image

They're asking customers to subscribe to the RSS feeds of their Blogs or share their content, while the brand editors spend zero time engaging in the comments on the Blogs being created by their customers. They're looking for customers to follow them on Twitter , but don't actually push beyond their own tweetstream to build affinity and loyalty. She posts some options up on Facebook and asks her friends on Twitter to check it out and help her decide. loyalty.

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The Value Of Utilitarianism Marketing

Twist Image

It's obvious that just having a Facebook page, YouTube channel, Twitter feed or whatever can get a brand to accumulate followers and friends at a fast and furious pace. loyalty. twitter. It's a cluttered world. It's an even more cluttered Marketing world. Brands still think it's all about the pomp and circumstance. It is. and it isn't.

Gary Vaynerchuk Treats People Like Goldfish

Justin Levy

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. I bet if you were just cruising through your tweets or feeds, this probably caught your eye huh? link] This comment was originally posted on Twitter [link] Shauna Berman Peters Great post.

Engagement – the new ROI?

Proactive Report

A new report from the Chief Marketing Officer (CMO) Council indicates that engagement is what drives brand loyalty and both customers and marketers agree that deeper engagement and personalized contact is what gets results. as a reward for their loyalty. Do I hear RSS feeds?).

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Engagement – the new ROI?

Proactive Report

A new report from the Chief Marketing Officer (CMO) Council indicates that engagement is what drives brand loyalty and both customers and marketers agree that deeper engagement and personalized contact is what gets results. as a reward for their loyalty. Do I hear RSS feeds?).

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7 Surprising Differences Between Male and Female Millennials: Webinar Recap

Ignite Social Media

Millennial women, on the other hand, are researching brands via blogs, interacting with them on Pinterest, and clicking on sponsored and branded content in their native feeds.

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5 Social Media Opportunities to Plan for this Summer

Ignite Social Media

Last year saw celebrations in countries such as Egypt and Spain, so stay tuned to @MashableEvents on Twitter to see what this year will bring as anything can happen.

Energize Your Fans and Followers with a Sweepstakes

Ignite Social Media

It’s a way to show that you appreciate their loyalty and also entice their connections to check your brand out because who doesn’t like prizes? Put a call out to your audience to share to their Instagram feeds by posting a photo or video for entry.

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How to Fix a “Broken Brand” with Social

Convince & Convert

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. The RSS feed is: [link].

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Getting Started with Integrating Search and Social Media

Saying It Social

Google signed a deal with Twitter that will add tweets to search results. Microsoft signed deals with both Twitter and Facebook to incorporate tweets and status updates into Bing. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials It’s Time to Think about Integrating Search & Social Media Google and Microsoft’s Bing recently struck deals to incorporate social media into their real-time search results.

Where Do You Tweet?

Firebelly

Twitter has become a daily part of life for the over 200 million people who use the platform every month. And even the people who don’t tweet are exposed to Twitter through television, magazines, radio, and so much more. Then finally I found my home sweet Twitter home with Hootsuite.

Ed Morita's Twitter Case Study at Social Media Club Hawaii

Bare Feet Studios

He tells us how he is using Twitter to build his personal brand, drive traffic into the restaurant, save his job, and spread the Aloha! Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N?

5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

million followers on Twitter, most of which were bots and fake accounts ? How much do you think we’d be talking about twitter followers or Facebook likes if how many you have wasn’t attached to your public profile like a goiter?

Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

Panera uses their website and social media to t ell the story of their passion – feeding the hungry of America. It should be about creating and sharing content that tells your brand’s unique story, creating conversations with your customers that lead to greater customer loyalty.

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Follow him on Twitter. If you have your brand name as your Twitter handle and a portrait photo of you on your profile, you are getting it all wrong. I have seen people mix up colors on their YouTube Channels, Twitter profiles, and Facebook fan pages.

Proceed with Caution When Being Active on Social Media Sites

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Proceed with Caution When Being Active on Social Media Sites Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships. This post was mentioned on Twitter by Stephanie Ramirez and Stephanie Ramirez, Stephanie Ramirez.

How to Derive Inspiration from an Active Fan Base

Convince & Convert

The RSS feed is: [link]. Seeing how fans interact on Facebook, Twitter, and Instagram lets her team take a real temperature on Dunkin’s brand advocates. Jessica Gioglio, Dunkin’ Donuts @savvybostonian.

Ultimate Guide to User-Generated Content

Later

In fact, 55% of consumers trust user-generated content over any other form of marketing, making it a surefire way to boost your sales and improve brand loyalty. . There’s no point in sharing UGC for UGC’s sake — you need to be both strategic and considerate with it in your feed. .

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Social Media Marketing Tips For 2017

The Realtime Report

With live video feeds currently available on Twitter, Facebook and Periscope, it’s important to target your videos where it matters. Your customers like getting to know you, so it will increase loyalty and trust. Social Media Marketing Tips For 2017.

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Why Real Instagram Followers Matter and Where to Find Them

Postcron

So if your goal is to inspire loyalty or demonstrate credibility, you could share inspirational quotes that align with your brand, customer testimonials, or mind-blowing statistics. Scan through your feed and “like” the photos that catch your attention, and comment on the ones you love.

10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

Think of it as a CRM on steroids, in the cloud; connected to and feeding your customer or lead acquisition platforms with data in real-time. . Listrak’s platform is built to deliver results for retailers in the form of greater engagement, higher revenue, and stronger customer loyalty.

8 New Ways to Get More Instagram Followers in 2019

Later

Your feed is the first opportunity you have to make a great impression and entice people to hit the “follow” button. Luckily, it’s easy to build a professional-looking feed with a well-curated and cohesive Instagram aesthetic !