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What vertical networks mean for the future of social media

Sprout Social

Would you rather give that presentation in front of a stadium of random people or a cozy conference room filled with fellow fanatics? Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. — Twitter Communities (@HiCommunities) January 5, 2022. .

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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

Scroll through Facebook’s News Feed. Dial into a conference call. However, a vast majority spend less than an hour scrolling through their feeds. Do a quick search on Instagram of your office location and a Twitter query of your branded hashtag. Your employees each have a morning ritual. Grab a cup of coffee.

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18 Impactful Black Creators to Follow on Social Media

Later

Jayde is the Head of Social Media for beverage brand Sunwink, and uses her Twitter account to consistently deliver refreshing, impactful insights about the marketing industry and pop culture. In fact, you’ve probably seen some of his work already on other social media feeds. Warning: looking through his feed may work up your appetite.

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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

Integrate your Shopify store with your social feeds. Keeping a stream of your products available for your social feeds means you’ve always got the latest product shots, pricing, and approved copy at hand as you interact with your customers. Organic reach is, yes, still on the decline in 2021. Hootsuite hacks for reporting.

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5 SEO Trends for 2021 Ecommerce Marketers Need to Watch

Pixlee

As most customer interactions remain online, optimizing for search traffic is paramount to success in 2021. That figure will increase in 2021, as Google continues to improve its AI-powered Google Assistant. Only the top three results are so far displayed in mobile voice searches, so don’t be surprised if less is displayed in 2021.

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How to assess which cultural moments are right for your brand to act on

Sprout Social

A cultural moment can happen in an instant and dominate news feeds for days. The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. — Calm (@calm) June 2, 2021. This is about more than doing or not doing a press conference.

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How to Master Client Collaboration and Social Media – The 2021 Guide

Pam Moore

Since long conference room meetings aren’t really a thing anymore, you need technology. This solution makes it possible to preview Facebook, Twitter, Linkedin, and Instagram posts as they would appear in the feed. You can now go to sleep knowing that you’ve done your job. How awesome is that? Ok, now you can go.