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4 Concepts Your Online Marketing Should be Ready for in 2015

The Social Media Incubator

As Facebook’s organic reach continues to shrink, online marketers are flocking to buy ads in order to get messages to their target audience. While Facebook gets the most attention, Twitter and others have followed and will continue to do so, as long as brands pay. LinkedIn will become B2B leader. Pay to play.

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9 B2B Social Media Marketing Tips for Social Media Managers

Hootsuite

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

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9 B2B Social Media Marketing Tips for Social Media Managers

Hootsuite

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

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Fetching Friday: 25 Posts on Business, Content, Search, and Social

Kikolani

125+ Most Thought-Provoking Tweets from the 2014 #CMWorld Twitter Chats by Andy Crestodina. Search Engine Land’s Top 10 Columns Of 2014 by Jessica Thompson. LinkedIn Reveals Top 25 Skills Of 2014, SEO In The Top 5 by LinkedIn. 10 Advanced LinkedIn Strategies For B2B Marketers by Elizabeth Dyrsmid.

Content 60
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77 Blogging Stats to Improve Your Blogging Strategy

Writtent Blog

Content production is so great today that 60 to 70% of content marketing remains unused – an indication of the need to revolutionize the content turnover for B2B organizations. 83% of B2B marketers prioritize focusing on lead quality rather than quantity. In 2014, the average online conversion rate amounted to 2.95%. Source ).

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LinkedIn Tricks for Social Media Professionals

Convince & Convert

The first thing to remember is that LinkedIn is great for SEO, so remember that whatever you put on LinkedIn is searchable, both for individuals and companies. Especially in the B2B market.”. Keep your personality in your interaction, whether it be on LinkedIn, Twitter, Facebook, Pinterest, Instagram, whatever. Be recognizable.

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The 6 Most Shocking Online Marketing News Headlines of October

Writtent Blog

Not only is Facebook losing market share among younger consumers, Google’s lost the respect of some of the most famous marketing minds around. Buckle your seatbelt, because the online marketing news month in review is pretty big stuff: Twitter Overtakes Facebook Among Teens. That’s a dramatic drop from 42% just last year!

News 65