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1:1 Social Advertising in B2B Marketing

Buzz Marketing for Technology

Imagine a world where B2B Marketers could target specific decision makers in specific companies using Social Media ads. Tim Kassouf the Director of Marketing at G.1440 So how much did this targeted advertising cost you say $100, $200, $1000?? Share it on StumbleUpon. Think that sounds like the future years from now?

B2B 273
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11 Myths of Social Media Marketing

Webbiquity SMM

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

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Search Engine Marketing Job Opening: Senior Account Manager

Bill Hartzer

ICONSTAFF has an opening for a hardworking professional to manage and successfully implement search engine marketing campaigns for their client’s customer base. This person will lead a team to develop, implement, and analyze search engine marketing campaigns for these client’s that drives business results. Tweet This!

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Gleanster Market Research Report on Social Media Marketing

Bill Hartzer

Gleanster is a new breed of IT market research. Gleanster takes a different approach by providing market research that they have gathered: and you can get the data for free. I took a look at the Social Media Marketing research data. Well, almost. You can actually download the reports for free after you register for the service.

Research 113
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Generating a Buyer Persona with Facebook Advertising

Buzz Marketing for Technology

I am a big fan of David Meerman Scott’s work and I am in the middle of re-reading his book the New Rules of Marketing and PR 2nd edition ! Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ? Tweet This!

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Will You Be Part Of The Twitter Self-Serve Ad Platform – Not Sure That I Will

Small Business Mavericks

Twitter have opened up a self-serve ad platform which, on the surface, appears to be good news for marketers. Facebook still leads the way with StumbleUpon a clear second. I would also compare that to other social media traffic sources like Facebook, StumbleUpon and Google. New advertising options can be good news for marketers.

Adwords 105
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How Twitter Celebrities Monetize Their Accounts

Idaconcpts

Kayak wanted a focused campaign that would drive traffic to their site, gain more Facebook fans, and encourage people to sign up for their “Fly Free with Friends” promotion. MyLikes contacted its portfolio of high profile influcencers to negotatate cost-per tweet campaigns. Share it on StumbleUpon. Email this to a friend?

Twitter 132