article thumbnail

The Scale of Upcoming Changes in the World of Media

The Realtime Report

Other tools like news aggregators, social media, thematic communities, and a multitude of other resources help PR specialists reach their goals while providing their clients with successful results. This in-house developed tool was actively used by our own team while working with the Nimbus Platform and their CEO Alex Lemberg.

article thumbnail

How to use Facebook audience insights for more effective targeting

Sprout Social

billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app.

Facebook 115
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

Apple’s coming policy updates require App Store apps to ask iOS 14 users for permission to track their activity through apps and websites. Additionally, aggregated data will not include the ability to breakdown data by demographic. What These Shifts Mean for Your Business.

article thumbnail

gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition

Mindjumpers

Meaning consumers making a reference to a brand through a photo without mentioning the brand name. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. Monitoring brand mentions, share of voice, sentiment etc. Gain deeper insights.

Brands 264
article thumbnail

You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Invite / Refer (a friend). Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). Total contributors (and % active contributors). Referring traffic to your website. Twitter Conversation (measured in @mentions). Facebook Wall Interaction.

Analytics 350
article thumbnail

5 Ways a Neural Network Helps Streamline AML Compliance

The Realtime Report

Oftentimes, the compliance team will aggregate AML data manually before it’s time to present the findings to regulators. In fact, the new system can subsume all case data from the previous one, then use the manually labeled “true positives” as reference points for further investigation.

Banking 103
article thumbnail

Social Media Marketing for Beginners: 10 Tips

Hootsuite

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. So don’t just schedule time for posting into your day; schedule time for actively engaging with your audience in the comment section or elsewhere on the site.