The Realtime Report

DECEMBER 19, 2013

Mobile ad spend for 2013 will total over £1 billion (around $1.89 Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. Meanwhile, digital ad spending continues to grow, but at a much slower rate; it will increase nearly 16% in 2013. billion) in the UK.

Mobile 142

Mobile Statistics Retail Advertising 142

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 130

Social Media Metadata Flipboard Metrics 130

Mindjumpers

MARCH 5, 2014

The following post is part of the Mindjumpers Network series t hat examines the state of social media around the globe. Japan’s social media landscape is equally as diverse as the country’s description. We’ve taken a look at some of the leading social platforms and emerging new trends in the land of the rising sun.

Social Media 200

Social Media Mobile MySpace Trends 200

The Realtime Report

MARCH 4, 2014

We’re now in an age where large public events lead to a huge increase in social media activity; Oscars host Ellen DeGeneres’ selfie that ‘broke’ Twitter with the most retweets ever is just the latest example. election night in November 2012 and a major snowstorm in February 2013. “We No problem.

Eventful 170

Eventful Social Media Statistics Study 170

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Meritus Media Inc., Meritus Media Inc.

Template 111

Template Templates Social Media Strategy 111

Ignite Social Media

JULY 31, 2017

The focus of our webinar was around the changes we have witnessed in the social space over the past decade, the current trends, and our predictions for the years to come in social media. The Past 10 Years in Social Media. The Current State of Social Media. What’s Now. What’s Next?

Social Media 84

Social Media Trends Community building Hosting 84

The Realtime Report

SEPTEMBER 5, 2012

New marketing efforts reflect this shift, and are aimed directly at the female demographic — with social media as the primary tool for reaching out. Hoping for a high level of feedback, Under Armour is engaging heavily with the @UAWomen Twitter account, as well as #IWill and #WhatsBeautiful. 4yUkong5zZg via @ youtube.

Campaign 180

Campaign Apparel Social Media Posterous 180

Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. News Organizations on Google+: Which Pages Get the Most Engagement? 5 Ways that Social Media Impacts SEO. The Fastest and Slowest News Sites in 2012. Media Relations Gone Wrong: How Not to Pitch a Journalist (Video).

Press Release 119

Press Release SEO Digg Sports 119

Sherrilynne Starkie

MARCH 2, 2013

The Academy Awards 2013 have come and gone. One thing is for certain, the Oscars are a true social media global phenomenon which clearly demonstrate the power of content marketing in driving social conversation and therefore awareness, loyalty and, undoubtedly, sales. That’s the connection that social media brings.

Content 317

Content Film Marketing Loyalty 317

Small Business Mavericks

OCTOBER 10, 2014

I just came across an interesting survey, BRANDfog’s 2014: The Global, Social CEO. This annual look at social media engagement in the C-Suite explores the changing role of a business leader’s involvement with social media by surveying 1000 employees in both the UK and the US.

Social Media 107

Social Media Survey Startup Reputation 107

Jon Loomer

APRIL 24, 2023

What was the impact on my presence (impressions, engagement, and followers) in each case? On one hand, my impact on TikTok is pretty easy to measure since 99% of my content created, impressions, engagement, and followers came from September 30 and on. Here’s a look at engagement for that same period (from Agorapulse ).

Platform 175

Platform Video Instagram YouTube 175

Unmetric

APRIL 2, 2019

Each day, we trawl through brand posts and feature the most engaging post by a brand on our social handles. While these posts are well-received on Facebook , only a small number of people engage on Twitter. With PSY’s Gangnam Style going viral in 2012, global interest in K-pop started rising steadily. The rise of BTS.

Social Media 97

Social Media Brands Marketing Tourism 97

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Template 56

Template Templates Social Media Strategy 56

Mindjumpers

FEBRUARY 26, 2014

This is the follow up to our Brazil post in our short series that examines the state of social media around the globe. Japan’s social media landscape is equally as diverse as the country’s description. Japan’s social status quo. Local community manager Kiran Larange shares his knowledge. Behavioural insights.

Social Media 113

Social Media MySpace Trends Energy 113

Mindjumpers

MAY 22, 2013

Most of the numbers compare growth from last year to May 2013. However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are willing to engage with it. 2012 in Recap: The Year of Visual Social Media.

Facebook 226

Facebook Activities News Feed 226

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Socialmedia.biz

JUNE 9, 2018

Whether you own a business or just want to gain a reasonable following on social media, having billions of other people to compete with isn’t ideal. Why Do People Stop Engaging? As mentioned before, competition on social platforms has increased drastically. Relevance is the golden rule of social media.

Social Media 69

Social Media Hashtag Fashion Travel 69

The Realtime Report

JANUARY 8, 2014

Who’s using social media in New Zealand? Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8 The top social media platforms include: Facebook, with 1.95 million unique visitors in November 2013. million Kiwis.

LinkedIn 142

LinkedIn Tumblr comScore Statistics 142

Buzz Marketing for Technology

OCTOBER 18, 2013

According to Forrester’s 2012 North American Brand Performance Study, being indispensable commands greater preference, and that means a higher likelihood that customers are going to keep spending their hard-earned dollars with your brand across multiple channels. percent from 2012 and almost triple the amount spent in 2011.

Retail 217

Retail Discount Loyalty Data 217

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The platform has enormous potential, especially given the fact that YouTube users are 10 times more-likely to engage, embed or share content than on blogs or social media.

Engagement 167

Engagement Video Brands comScore 167

Proactive Report

JANUARY 29, 2013

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. While the majority of businesses are using social media, only 6% say their social media skills and competencies are optimal.

Training 93

Training Company Social Media Skills 93

Koka Sexton

DECEMBER 28, 2012

As part of the rollup for 2012 the awesome marketing team at InsideView and I are looking at all of the amazing traction we have made in the past 12 months. Up to recently my mission was to do this through social media. The ROI of Social Media.

Social Media 71

Social Media Sysomos Social CRM ROI 71

Waxing UnLyrical

JANUARY 24, 2013

This year, PR professionals need to learn how to harness the power of big data to listen and engage, or face being left behind. Attribute/drive creative social PR campaigns. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Image: The IBM Curiosity Shop via Flickr, CC 2.0.

Data 230

Data Sysomos Sentiment Analytics 230

Myrland Marketing

APRIL 18, 2013

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey. ” THE USE OF VIDEO.

Survey 74

Survey Social Media Wikipedia LinkedIn 74

Waxing UnLyrical

NOVEMBER 27, 2012

Of the alternative metrics that are (slowly) replacing AVE, measurements of engagement seem to be the most readily accepted. For business-to-consumer companies, engagement can be fairly straightforward to get one’s head around, but still takes careful planning to measure appropriately. 11 for the last chat of 2012.

Analysis 198

Analysis Metrics Questions Communities 198

Bill Hartzer

JULY 3, 2013

taxpayer dollars on two separate social media campaigns: to increase the number of Facebook Likes on their Facebook page. What’s even worse, is that these two social media campaigns were complete flops, with less than 2 percent actually engaging with their posts. ing on any item within the previous week.

Facebook 164

Facebook Buy Campaign Report 164

Waxing UnLyrical

APRIL 8, 2013

… but whatever it was, it led to an extremely fun and engaged conversation. Sandra Fathi (@sandrafathi) April 2, 2013. John Trader (@John_Trader1) April 2, 2013. Eric Wittlake (@wittlake) April 2, 2013. Usually this approach leads to … #measurepr — Sandra Fathi (@sandrafathi) April 2, 2013.

B2B 207

B2B Consultant Flickr ROI 207

Convince & Convert

SEPTEMBER 1, 2015

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in 2013. Over the years, Convince & Convert has continued to refine its social media strategy process. Social Media Strategy in 8 Steps (Summary). highlight to tweet).

Social Media 60

Social Media Strategy How To Marketing 60

The Realtime Report

AUGUST 29, 2012

.* Simply Measured observes that “social is a core component” of the ice cream brand’s marketing and that “with a seamless flow between their website and all their social channels, this isn’t just something they ‘have to do.’ The brand’s secret for getting so social? One example?

Sample 180

Sample Samples Case Study Hotels 180

Josh S Peters

FEBRUARY 22, 2013

By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. Social media has taken these brand advocates of days gone by, given them each a megaphone and shot them full of espresso and steroids. Measuring social media ROI can be a daunting task, but not impossible.

Statistics 159

Statistics ROI API Analysis 159

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102

Course Social Media Press Release Class 102

Buffer Social

DECEMBER 1, 2023

Andy Yates, Staff Engineer 📍Started at Buffer in June 2012 as iOS Engineering Lead 🌎 Location: California, U.S. Andy’s advice: ‘Be passionate about your industry’ “At Buffer, it helps to be active and passionate about social media. What are we building on the product side?’

Team 79

Team Engineering Company System 79

Buzz Marketing for Technology

OCTOBER 25, 2013

The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Some major sites, such as insurer Progressive, are setting the bar high in terms of creating customer experiences that are authentic, engaging, relevant and useful for mobile buyers. Internet users.

Mobile 225

Mobile comScore Insurance Sites 225

Convince & Convert

OCTOBER 17, 2013

Curating content that stands out in a sea of pins and inspires Pinterest users to engage with it. This campaign follows a successful 2012 Pin It To Give It, where the company secured over 7,000 re-pins, resulting in the donation of over 7,000 eyeliners to Look Good Feel Better women undergoing cancer treatment. The tricky part?

Campaign 133

Campaign Forums Curation Social Media 133

Idaconcpts

FEBRUARY 15, 2013

Gartner recently reported that smartphone sales in the fourth quarter of 2012 went up to 207.7 million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. Hootsuite is a social media management app that businesses can use to increase their social media presence.

Brands 177

Brands Foursquare HootSuite Tumblr 177

The Realtime Report

JANUARY 22, 2013

Instead of the traditional engaged couple asking family and friends to purchase silverware and bedding, “ The Dodge Dart Registry ” is a new vehicle for millennials to raise funds to buy a new car. The registry is tied into social media, with users having the option to connect their registry to Facebook or Twitter.

Buy 184

Buy Comparison Campaign Sites 184

Social Media Marketing

DECEMBER 13, 2011

Ford Motor Company has been at the forefront of social media for some time. Over the course of the 19 weekdays from now until the reveal of the vehicle, more of the digital camouflage will be removed and additional videos will cover the design, technology, engineering, safety features and more of the 2013 Ford Fusion.

Automotive 153

Automotive iPhone Mobile Course 153