Direct Marketing Observations

OCTOBER 13, 2010

It’s not always about ROI, I’m sorry. As we wind down 2010 with essentially 2 1/2 months to go. Thus, I came up with a couple of “fluid absolutes&# that for now, make sense to me. Social media measurement will continue to adapt and evolve with the constant change of external markets and it’s influencer’s.

Social Media 159

Social Media ROI SEO Mobile 159

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations and Small Business Mavericks C.E.L.

ROI 106

ROI Social Media Foursquare Consultant 106

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s getting to be rather annoying actually.

ROI 161

ROI Social Media Metrics Loyalty 161

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! I think the problem stems to a misuse of the term ROI.

ROI 100

ROI CPA Campaign Buy 100

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. My Favorite 2010 Search & Social Awards Nominees. Blogging and Social Media Goals for 2010. This month’s featured piece just went live today and is part of the 2011 Conversion-Fest Blogging Contest. Related Posts.

ROI 126

ROI Social Media Google iPad 126

Kikolani

JANUARY 11, 2010

Here are some of my goals in blogging and social media for 2010. What are your blogging and social media goals for 2010? 2010 Social Media Wishlist – New Features for Facebook, StumbleUpon, & Twitter. Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO. Blogging Goals. Your Goals. Related Posts.

Social Media 99

Social Media StumbleUpon Forums Social Bookmarking 99

Kikolani

JANUARY 26, 2010

One of my goals for 2010 is to attend some events / seminars / conventions pertaining to blogging and social media, and today was a great start as I attended the Social Media Arizona event in Tempe. The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment.

ROI 114

ROI Social Media SEO Tips 114

Saying It Social

AUGUST 13, 2010

After almost a year of teachi … Read More via The BrandBuilder Blog Share this: StumbleUpon Digg Reddit August 13, 2010 - Posted by akstout18 | Uncategorized One blogger likes this post 4 Comments » [.] via The BrandBuilder Blog) | August 13, 2010 | Reply [.] Comment by Seopressor | August 13, 2010 | Reply [.]

ROI 128

ROI Social Media StumbleUpon Digg 128

Dave Fleet

JANUARY 9, 2012

In 2010 I managed 26 books; last year I managed 32. I’m looking forward to getting stuck into a bunch of books that have been on my “to read” list for a while – books like Humanize , Predictably Irrational , Here Comes Everybody , Empowered , Social Media ROI and the The Hunger Games Trilogy.

Social CRM 304

Social CRM Flickr ROI Review 304

Dave Fleet

JULY 5, 2010

January 2010. February 2010. April 2010. April 2010. Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Acquired by. Jive Software.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Waxing UnLyrical

FEBRUARY 7, 2014

Back in 2010, Ms. I asked Katie how PR and SM pros should approach “ROI”: @PChamero @shonali #measurepr nothing wrong with ROI measurement for PR, but most people don’t do it accurately, so cost benefit is better #measurepr. Whodathunkit?! Katie Paine was our very first guest. measurepr.

Metrics 223

Metrics ROI Consultant Eventful 223

Direct Marketing Observations

FEBRUARY 21, 2012

Consider this blurb from 10 Ways Social Media Will Change In 2010. While the definition of ROI is evolving to better fit the world of relationships and networks, the ability to demonstrate ROI in hard numbers — not in followers or fans — will become a baseline business requirement in 2010.

Data 197

Data Social Media Radian6 ROI 197

The Social Media Incubator

APRIL 19, 2011

We were thrilled to be featured in yesterday’s Star Tribune article highlighting the results that our clients have achieved by strategically implementing social media using our social authority strategy, and demonstrating true ROI for their businesses as a result! Tagged as: branding , C.E.L. ,

ROI 111

ROI Foursquare Small Business Industry 111

Mindjumpers

MAY 24, 2011

The ROI on these campaigns have to be measured differently, since they were made to achieve different returns. ROI can also be measured in therms of increase in number of qualified clicks. There will always be ROI if you are able to create relations, dialogue and engagement in social media. Do let me know your thoughts here ?

Campaign 203

Campaign Social Media ROI How To 203

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? being my Chief Operating Officer and 2.

Postrank 255

Postrank ROI Tourism Blogroll 255

Firebelly

APRIL 18, 2011

Alas, so was 2010. 10 Measures of Social Media ROI for Your Brand. By Neil Glassman Here are ten measures of social media marketing ROI. 10 Measures of Social Media ROI for Your Brand. By Neil Glassman Here are ten measures of social media marketing ROI. As was 2009 and 2008. What’s holding them back?

Social Media 184

Social Media Foursquare ROI LinkedIn 184

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. FOUND the ROI of Social Media for B2B Marketers!

Social Media 198

Social Media Jive ROI Press Release 198

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second. Exposure vs. ROI.

Report 191

Report Social Media B2B Newsvine 191

Waxing UnLyrical

AUGUST 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man? To use the old saying – the ROI on these sorts of ROI efforts is not good.

ROI 169

ROI Postrank Tourism Blogroll 169

Techipedia: Tamar Weinberg

JUNE 16, 2010

Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI. Reply Zak Nicola June 16, 2010 at 1:26 pm Excellent checklist Kwame. Reply Kwame June 16, 2010 at 1:49 pm Thanks for the appreciation and comment Zak.

Questions 277

Questions Social Media How To Postrank 277

Bare Feet Studios

MAY 18, 2009

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Social Media , Strategy > Twitter ROI – Is it Too Popular? Twitter ROI – Is it Too Popular?

ROI 40

ROI Twitter Upcoming Energy 40

Oktopost

FEBRUARY 3, 2020

Just when B2B marketers feel they have finally proven ROI with a solid social strategy, along comes another social media platform to shake things up.

B2B 124

B2B Instagram Hashtag Meme 124

The Social Media Incubator

APRIL 28, 2011

Next post: Comment as an Admin OR Comment as Yourself on Facebook Public Relations & Online Marketing News FeedWind Archives May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 April 2010 February 2010 January 2010 December 2009 November 2009 October 2009 (..)

LinkedIn 111

LinkedIn Social Media Tips Foursquare 111

The Marketing Blog

DECEMBER 24, 2009

I think ROI should always be a consideration but I don’t think it should be the only consideration. [In In a presentation by Aaron Julius Kim about ROI]. In a presentation by Aaron Julius Kim about ROI]. Changing Them « Fredzimny's Blog February 12, 2010 at 1:11 am [.] January 7, 2010 at 10:44 pm [.]

Conversation 155

Conversation Web 2.0 Startup Flickr 155

Mindjumpers

JULY 30, 2010

link] Jonas Klit Nielsen says: August 5, 2010 at 5:24 pm Hi Evert, In the beginning of the blog post, you can see that it is written by J-P De Clerck which is the guy writing on the blog you have mentioned in the post. says: August 17, 2010 at 7:21 pm [.] says: August 17, 2010 at 7:39 pm [.]

Marketing 251

Marketing Nielsen Forums Groups 251

Techipedia: Tamar Weinberg

JANUARY 5, 2010

If you’re looking to be included on 2010′s list, you now know what to do. Social Media: Measurement and ROI Measurement Strategies for 5 Social Media Goals (PR Communications): John Cass talks about the various goals you might get through social media and the various ways to measure these goals.

Marketing 265

Marketing SEO Journal Engineering 265

Josh S Peters

JULY 15, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Social Media GLAM Presentation Social Media GLAM Presentation Written on July 15, 2010 by Josh Peters in Social Media 1 Comment - Leave a comment!

Social Media 160

Social Media Lijit Upcoming Widget 160

Saying It Social

MAY 18, 2010

It’s been my experience that when implemented correctly it can take up to 6 months or so for a quantifiable ROI to begin to surface. Time and time again I have clients ask me to show them the ROI they will incur from social media marketing and I have to tell them that time will tell. Comment by akstout18 | May 18, 2010 | Reply [.]

Social Media 168

Social Media Marketing Small Business Cost 168

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Adam Sherk

JUNE 29, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. Adam Sherk June 29, 2010 at 3:44 pm Thanks David, I did my best to make it best-of-breed. Some classics in there.

Press Release 279

Press Release Marketing Class List 279

Josh S Peters

OCTOBER 27, 2010

If you’re familiar with the above funnel then you might see where I’m going to go with this post. All Rights Reserved Designed with Headway by Headway Hacks Twitter links powered by Tweet This v1.6.1 , a WordPress plugin for Twitter.

Social Media 146

Social Media Lijit How To Widget 146

The Social Media Incubator

MAY 6, 2011

Public Relations & Online Marketing News FeedWind Archives May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 April 2010 February 2010 January 2010 December 2009 November 2009 October 2009 September 2009 Categories Facebook Foursquare Google Google Instant (..)

Social Media 140

Social Media News Foursquare Small Business 140

Josh S Peters

FEBRUARY 19, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Integrating Social Media with Online Marketing Integrating Social Media with Online Marketing Written on February 19, 2010 by Josh Peters in Social Media 0 Comments - Leave a comment!

Social Media 153

Social Media Lijit Marketing Widget 153

The Social Media Incubator

MAY 10, 2011

Public Relations & Online Marketing News FeedWind Archives May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 April 2010 February 2010 January 2010 December 2009 November 2009 October 2009 September 2009 Categories Facebook Foursquare Google Google Instant (..)

Social Media 100

Social Media Foursquare Small Business Report 100

Idaconcpts

SEPTEMBER 17, 2010

These results are according to the final edition of ExactTarget ’s “Subscribers, Fans and Followers” report of April 2010 and are representative of US Internet users. US online marketers suggest that Twitter followers provide a better ROI than Facebook fans. Let’s take a look at what group: 1. Winner: Twitter followers.

Twitter 158

Twitter Facebook Technorati StumbleUpon 158

Harp Interactive

AUGUST 26, 2010

“The survey results indicate that they are planning to spend money but are still looking for guidance on how to spend their budgets, how to track ROI and the best ways to engage with key customers.&#. The online survey was conducted by Extra Mile Audience Research on behalf of the Pivot Conference between June 29 and July 30, 2010.

Study 285

Study Social Media Survey Conference 285

Josh S Peters

JULY 29, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » How to increase your blog readership and Twitter following How to increase your blog readership and Twitter following Written on July 29, 2010 by Josh Peters in Social Media 1 Comment - Leave a comment!

Twitter 142

Twitter Lijit How To Widget 142