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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 152
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Just like in any industry, SEO has a lot of misleading information on blogs and forums. You might read on a forum that all backlink are good or perhaps read a case study about how fantastic blog networks are. Whenever you come to a site that links out to external sources with nofollow links, it will look like in the screenshot below.

Metrics 60
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Just like in any industry, SEO has a lot of misleading information on blogs and forums. You might read on a forum that all backlink are good or perhaps read a case study about how fantastic blog networks are. Whenever you come to a site that links out to external sources with nofollow links, it will look like in the screenshot below.

Metrics 60
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Link-building Tips and Tools for Bloggers in a Post-Panda and Penguin World

ProBlogger

Penguin, announced in April 2012, decreased search visibility of websites that participated in black-hat SEO, keyword stuffing, cloaking, link schemes , duplicate content, and other activities that violated Google Webmaster Guidelines. Complete your social network and forum profiles. This should be your immediate goal as well.

Blogger 42
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A New Linking Strategy: Out is the New In

ProBlogger

We allow links in the comments, but we nofollow them so no link juice escapes. As the search engines get smarter, and the value of comment links, forum links, and social media links drops, the value of in-content links (i.e. I’ve actually come up with a list of six guidelines for outbound links.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Top 7 Ways to Save Time on Twitter by OPEN Forum. Noting that the top barrier to increased business use of social media is a lack of time and resources, Leyl Master Black shares “seven Twitter tricks from the pros that allow you to spend less time on the mechanics and more time engaging.”

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Together, these people have been involved in social media as long as anyone else and discovered tactics to help you get the most out of the services.