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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

by Tamar Weinberg on January 19, 2010 Share This is a guest post by Samir Balwani , the founder of Training Social , a resource for those interested in social media training. Techipedia readers can use code Tamar for a 15% limited time discount when registering. Specially Google, Yahoo and Msn. Answers Yahoo!

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Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Answers Yahoo!

Twitter 131
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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Pam says that she’s experienced great service and low prices (especially with their Twitter discounted rate) — and the “rooms were spacious&# too. Both Pam and Joe talk about the social media/Twitter discount. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Hotels 245
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Leveraging the power of social media to locate people already discussing a great experience with your brand and then showing appreciation for their taking the time to be a brand evangelist by giving an incentive – be it schwag, discounts, free upgrades, etc. Even unbiased positive reviews will now be discounted.

Brands 133
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Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

For the entire day, I discounted the idea that anything would be wrong (and that it was really a cold, after all). As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! I ate leftover nosh from the game: really spicy salsa and chips. The spiciness did not impact me.

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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Shower them with discounts or monetary compensation. Provide them with inside information, such as your upcoming product line or new services to be launched. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo! Offer them free products, samples, or gifts.

Brands 139
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

On the other hand, you can also share the same discount code across all social platforms. Share the 10OFF discount code for everyone, for example. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral).

Facebook 279