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Analyse your RSS Feed

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. I have all of my blogs pushing their RSS feeds through Feedburner. The same is true about getting more readers to subscribe to your RSS feed.

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Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Convince & Convert

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. Most of your Facebook Insights stats around story feedback show engagement rates in that 1% range, give or take.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That’s because Facebook’s EdgeRank formula ensures that only status updates from companies that consumers routinely interact with show up in their news feed (unless the Facebook member changes their News Feed preferences to “Most Recent&# – anecdotally Facebook acknowledges that fewer than 5% do so). Great post!

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Measuring your social output

Jeff Esposito

Engagement. One of the biggest benefits of social media is generating engagement with both existing customers and potential customers. Tracking engagement can be done on a number of levels. Tools like CoTweet, Hootsuite and Tweetstats allow you to measure these things. Subscriptions. Size matters.

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Enterprise Twitter

Koka Sexton

Not only does the CEO of the company contribute with over 24,000 followers, the company has Twitter accounts set up for all of their employees and even has a special page on their servers for a live feed of what people are saying about them on Twitter. If you enjoyed this post, make sure you subscribe to my RSS feed !

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Getting your local blog noticed

Koka Sexton

Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds. If you enjoyed this post, make sure you subscribe to my RSS feed ! Based in Palo Alto, Calif.,

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Codify Listening & Engagement I still maintain that when the dust settles, we’ll all realize that social media is much better for customer retention than for customer acquisition. There’s a way to get your Facebook update seen in more news feeds. There’s an optimal time of day and day of week to tweet.