Keyhole.co

MARCH 26, 2024

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. Case in point, Warner Bros.

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Construction Social Media Strategy Collaboration 52

Sprout Social

MARCH 14, 2022

Proceeds from the collaboration go to the Know Your Rights Camp, Kaepernick’s organization whose mission is to advance and support Black and Brown communities. This focus on representation not only allows users to feel seen, but encourages more Black beauty influencers and creators to upload their content to the platform.

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Campaign Brands Communities Industry 112

Laurel Papworth

APRIL 29, 2012

Lecture : Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. Six points of measurement from Circulation (number of followers) to Reach ( number of Shares) to Velocity, Sentiment and so on.

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Class Training Social Media Case Study 85

Likeable

AUGUST 26, 2019

That is a level of adoration and influence that has turned our pets into influencers in their own right, creating the modern phenomenon known as the “petfluencer.”. With the influencer marketing industry expected to reach $10 billion by 2020, petfluencers have found ways to benefit from the market opportunity as well.

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Influencer Communities Social Media Instagram 112

Hootsuite

MAY 23, 2023

Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy. Who should use it: Content creators and marketing teams of all sizes, larger corporate marketing teams who need to track brand sentiment. Want purple hair today? No problem.

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Tools HootSuite Content Meme 107

Sprout Social

AUGUST 3, 2022

Or maybe you know its twin, the infamous influencer apology, complete with crocodile tears on camera. In these cases, collaborate with your legal counsel and public relations teams to shape an apology that doesn’t incriminate but still shows sympathy. In some scenarios, a company can’t take full accountability for legal reasons.

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Brands Issues Social Media Conference 98

Sprout Social

MARCH 27, 2023

Leverage influencers and creators Social media stars increase your brand awareness, and their digital word-of-mouth tactics help build trust and increase sales. Influencers and creators are already masters of creating content that resonates. They’ve built their followings based on the engaging content they share on social.

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Campaign Social Media UGC Metrics 130