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Instagram Reels vs. TikTok: which is the best short-form video platform?

Sprout Social

Skits and memes. TikTok’s emphasis on community and sharing empowers brands to make connections with customers while also showing off products in action. Highlight collaborators and influencers. Access to a sound library. Product showcases, reviews and recommendations. How-tos and tutorials. Explainer videos.

Platform 115
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Breaking down BookTok: What brands can learn from this social-literary phenomenon

Sprout Social

This call for user-generated content inspired quite a few TikTokers to share their Moshfegh libraries, promoting even more Penguin Random House publications in the process. On BookTok, these creators publish reviews, memes, observations and more. This takes their partnership a step further than collaborating on sponsored content.

Brands 102
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. Whether the movement of information is one-way (knowledge transfer) or a two-way flow (knowledge exchange), an organizations ability to pursue its core mission can depend in large part on effective communication.

Web 2.0 100
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14 Content Creation Tools That Make Your Job Way Easier

Hootsuite

Start your free 30-day trial Hootsuite’s Content Inspiration Library As an online content creator, finding fresh and inspiring ideas can be so tedious. If you want to find inspiration without turning to AI, Hootsuite’s Content Inspiration Library comes in as an absolute game-changer. Price: Free!

Tools 107
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How to build a seamless social media approval process

Sprout Social

From content creation to distribution and beyond, collaboration is key to any successful social campaign. For example, your team might include any combination of the following: Social media and community managers. With a team collaboration tool like Sprout Social, you can define these clearly. C-level executives. Think about it.

Process 107
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Social Media Management 101: What Every Smart Social Media Manager Needs to Know

agora pulse

From planning and budgeting to content creation and collaboration, we’ve got you covered. Although it’s free to form relationships, you’ll probably need to pay for promotions and collaborations. From staged product shots and lifestyle photos to graphics and memes, visual content can say so much about your brand.

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How to use Slack: a guide for social savvy businesses

Sprout Social

Slack is a team collaboration and project management tool. Users communicate in channels denoted by specific hashtags. At its core, it’s a place where businesses can streamline and document the internal communications of their teams. Memes and image-based content. What is Slack, anyway? Let’s start with the basics.

Meme 90