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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. Though 90% of B2B software companies are on Twitter , barely half are active. Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter.

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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Here, you get instant access to brand mentions across social, news, blogs, videos, etc.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Case in Point: Event Marketing.

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6 best Twitter analytics tools

Unmetric

Share of Voice gives you a definitive look into how much your brand dominates on a social network as you go head to head with your competitors. In addition to that, the tool also tracks the engagement score of hashtags used in your tweets, brand campaigns, and retweets. Pricing: $9.95 – $49.95 G2Crowd Rating: N/A.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

BrandMentions BrandMentions is another social media monitoring tool that offers standard features like brand monitoring, competitor tracking, sentiment analysis, and reputation management. Pro: BrandMention also allows you to integrate website traffic monitoring into your analytics reports. Contact to discuss.

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Top 7 Mention Alternatives For 2024

Keyhole.co

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. The tool helps you manage your social media accounts with the help of market insights. Pricing: Mentionlytics offers 5 pricing options.