Harp Interactive

MARCH 9, 2010

While social media is liberating brands and opening up new grass-roots level channels for connecting with the consumers, it is also posing new challenges for companies in terms of managing and controlling all that free flowing external communication. 12 Tips for Corporate Social Media Policy Guidelines.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

Reputation 106

Reputation System Brands Knowledge Base 106

Oktopost

NOVEMBER 16, 2023

Make sure you use a social media management tool that operates with these guidelines, such as Oktopost, which ensures compliance with GDPR requirements and maintains a secure environment for social data analysis. Therefore, recognizing the significance of individual privacy rights and the responsible processing of personal data is crucial.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JUNE 15, 2020

If you’d like to better understand how each social network is addressing GDPR, here are some quick resources and explanations: Facebook’s GDPR guidelines , detailing how Facebook uses in-product notifications, its privacy control center and internal documentation to remain GDPR-compliant (Instagram adheres to the same policies).

Social Media 132

Social Media Privacy Marketing Policies 132

Webbiquity SMM

APRIL 12, 2022

This policy should tell your employees the following: Brand guidelines: Not everything is fit for posting. Your social media activity should represent your brand and act within your brand personality. Confidentiality guidelines: These govern the use of company and user data. The content creator might even sue you.

Social Media 189

Social Media Policies How To Guidelines 189

Hootsuite

JUNE 29, 2023

Create social guidelines and a crisis management plan Avoiding social media snafus starts with coming up with your own guidelines to follow in times of crisis. Read more about avoiding brand safety risks here. And that means putting social listening and brand monitoring tools to work for you.

Reputation 106

Reputation Strategy Brands HootSuite 106

Webbiquity SMM

OCTOBER 10, 2023

Image Credit: Smart Insights For brand and B2B marketers, social media increases brand exposure, drives website traffic, provides market insights, and fosters engagement with brand advocates. One of those trends is the increasing use of animated GIFs.

Social Media 220

Social Media Marketing B2B ROI 220