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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. Track your campaign specifics with Keyhole 2.

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Why Social Listening is Key to Understanding Your Customers

Oktopost

It takes into account not just direct mentions, but any posts, tweets, or comments that could prove relevant to your industry, and worth responding to in your own social posting or community management strategies. Social listening is key to informing your brand’s understanding of customers and leads. What do they want?

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Twitterese — The new way to speak online

Firebelly

twitterrhea: the act of sending too many Twitter messages Next time you hear a Twitterer use a Twitter termincorrectly, hand them this list to aid in the twiteracy (Twitter literacy) ofthe tweeple in the growing twitosphere.   If we’re all on the same page, it reduces the risk of getting lost inTwitlation. Having trouble reading this image?

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How does your brand look on social media?

Janet Fouts

It’s a given these days that before at least 50% of the first-time meetings you’re about to have you and the person you’re meeting will have Googled each other to learn a bit more about the person. Momentus Media Community Health Score. or the top 10 food trucks ?

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Creating categories and definitions by doing, not debating

The Way of the Web

I manage my own paid advertising campaigns. I manage paid advertising campaigns for other people. I manage affiliate campaigns for other people. And a quick meeting or search tells you more. I provide hosting for other people. I don’t. It's me.

Project 40
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The complete crisis management guide for marketing leaders

Sprout Social

Having a crisis management plan in place helped company leaders meet regularly and communicate any new public health information to employees. These crises occur from incidents like product recalls or poorly executed campaigns that dent consumer trust. Case in point, the Chipotle E Coli outbreak in 2015. The turnaround worked.

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How to Manage a Social Media Crisis

Webbiquity SMM

There are plenty of tools available to help you manage these campaigns. A successful communication plan will help everyone move beyond the issue at hand. Use hashtag monitoring tools to search for tags such as #cancel*brandname* or #boycott*brandname*. Check what blogs and articles are saying about your brand.