agora pulse

JANUARY 14, 2020

TikTok is for sharing fun, meme-related videos. A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. They always focus on a message, funny meme, or engaging challenge. Marketing your product to Gen Z needs to feature user-generated content (UGC).

UGC 139

UGC Hashtag How To Meme 139

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. They aim to inspire people to think about everything they could do with a suitcase, positioning the company as more of a travel brand than a luggage one.

Instagram 139

Instagram Brands UGC Travel 139

agora pulse

DECEMBER 13, 2018

Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. Live Streaming Gets Authentic. 2019 will see a demand for more authenticity and personalization. Takeaway: Embrace authenticity (and do it live). Takeaway: Invest in UGC. Ask yourself this.

Social Media 132

Social Media UGC Adwords Influencer 132

Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Instagram Aesthetic Trends #3: A Curated UGC Feed . TOP TIP: Find a way to make your UGC content recognizable for your brand, says Jordan from Ritual. . View this post on Instagram.

Instagram 85

Instagram Trends UGC Meme 85

Oktopost

MAY 16, 2023

Generally, one of the core benefits of EGC is authenticity. EGC, on the other hand, tends to feel more personal and, as a result, more authentic to audiences. And, don’t forget: authenticity sells. And, don’t forget: authenticity sells. This content isn’t created by a brand. In short, it can feel a little faceless.

Strategy 62

Strategy Content UGC B2B 62

Hootsuite

MARCH 20, 2023

Being relatable will lead to: Users tagging their friends in your comments Building an authentic relationship with your audience More diversity in your content (not every post has to be solely marketing-focused) 4. Post memes A little meme can go a long way. Host a poll Who can resist a poll?

Engagement 95

Engagement Analytics Meme Instagram 95

Hootsuite

FEBRUARY 20, 2024

Why this works: Real reviews from real people help to authenticate your brand. You can design the UGC to fit with your brand’s aesthetic. Embrace the memes Creating social media content doesn’t always require design talent. The post isn’t too polished; it comes across as authentic and real.

Template 106

Template Templates Social Media Diagrams 106

Pixlee

OCTOBER 12, 2020

Creating the best user experience on an ecommerce website means the content has to be relatable, authentic, and informative. User-generated content can fill a lot of this niche and pairs nicely with 3D Modeling, which presents many new opportunities for brands to get high-quality UGC. . Something that’s worth sharing. .

UGC 52

UGC Content Upcoming Automotive 52

agora pulse

MARCH 24, 2020

A brand advocate is literally “a helper” that shares positive reviews about your company, extols its virtues, shares excitement about upcoming events, posts content about your brand, and, at the core, cares about your brand’s well-being. Brand authenticity. Brand authenticity is the “realness” of a brand. Business objective.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Hootsuite

APRIL 21, 2022

And 23% of users follow companies and brands they purchase from on social media. Dog toy subscription company, BarkBox is known for consistently engaging with customers on social media. You could use a Facebook Group to share information about events, tutorials, UGC (with permission and credit), or customer success stories.

Strategy 100

Strategy Brands Facebook How To 100

Keyhole.co

DECEMBER 13, 2022

Focus on user-generated content (UGC). Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions. Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions. With consumers 2.4

Engagement 59

Engagement Strategy Facebook UGC 59

agora pulse

JULY 16, 2019

Why should we care about the company that makes our washing powder or bakes the bread we eat? This character came to light when an agency creative realized that the name of the insurance company sounded like a duck’s quack. UGC is a powerful storytelling technique as it means recruiting your customers to tell their own stories.

Social Media 110

Social Media Brands Hashtag Meme 110

Hootsuite

AUGUST 19, 2020

Why it worked: This campaign is fuelled by user-generated content (UGC), which helps your brand build their reputation through the audiences and social media channels of influential users. UGC also helps brands build up their content library by collecting high-quality visual assets from other users, and resharing them with permission.

Campaign 145

Campaign Social Media Travel Hashtag 145

Later

JANUARY 27, 2019

Every time you post an Instagram story, you should think about including the following three things if you want to boost your exposure and engagement: Include a mention sticker: When you’re working with other brands or businesses on Instagram, or reposting some user-generated content (UGC), it’s really important that you mention their account.

Engagement 99

Engagement Instagram Hashtag Collaboration 99

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. Just be sure to find creators who have real experience with your product and appear authentic, otherwise you risk your campaign falling flat.

Campaign 131

Campaign Social Media UGC Metrics 131

Keyhole.co

MARCH 18, 2024

With USD 98 billion in sales, Nestlé is the largest food and beverage company worldwide. It’s a testament to how successful the company has been. What’s interesting is the company uses different strategies on its various social media platforms. This publicly-held conglomerate has kept its top spot for over 10 years now.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Later

NOVEMBER 28, 2019

2019 has seen a shift towards authentic and mindful content, with a whole spate of new features to make Instagram Stories more instantaneous and engaging. Instagram Year in Review 2019 #3: Lady Gaga & Bradley Cooper Inspire a Meme Trend. So what does this tell us? View this post on Instagram. View this post on Instagram.

Review 70

Review Instagram Meme Trends 70