The ABCs of Startup Marketing

Justin Levy

Anyone that has worked the startup life before knows how different and difficult it can be and how important marketing and lead generation is to the survival of the company. Recently Mike Volpe, VP of Marketing at HubSpot spoke at Atlassian Starter Day in San Francisco about startup marketing.

3 Steps to Set Achievable Social Media Goals For Your Business

Rebekah Radice

… of strategic (and company aligned) social media goals. Jira Atlassian. If you want to achieve success on social media, you need to set the right goals. And yet, strategic goal setting is a challenge for over 80% of small business owners.

11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

It also takes an alignment of company goals and vision. I’ve seen too many companies and supposed trainers share what they’ve never actually experienced. Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. More than 1.7

How To Lead A Successful Marketing Team

Rebekah Radice

As a fan of Kim’s, I was quick to introduce myself and share what an impact her article on First Round, “ The Surprising Secret to Being a Good Boss ,” (and subsequent video ) made on me, my team, and the company. That will depend on your company and goal.

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Grow Your Wiki

Buzz Marketing for Technology

Atlassian. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 7 effective wiki uses and the companies that benefit from them. About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

It also takes an alignment of company goals and vision. I’ve seen too many companies and supposed trainers share what they’ve never actually experienced. Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. More than 1.7

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

His company is ZevenSeas which wins points for having a cool name, I reckon. Before today, and probably still in many companies, the response to Badges for incentives would be met with a sneer and a “who gives a flying fig about stamps of approval?&#.