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The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. Updated – November 2020. Start Free Trial. Agorapulse.

Analytics 105
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Top 25 [Free + Paid] Social Media Analytics Tools in 2022

Keyhole.co

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Keyhole is a social media analytics tool that automatically collects social media data & creates reports for you.

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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

Trademark number 97097363. Goods and Services Description.

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What is Social Listening, Why it Matters, and 10 Tools to Make it Easier

Hootsuite

This “online mood” is also called social media sentiment. Keeping tabs on social media sentiment is a key part of social media listening. Engagement is good—but only when it comes with positive social sentiment. Social listening allows you to track that sentiment in real time.

Tools 145
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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

Radian6 237
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How to Create a Buyer Persona (Includes Free Persona Template)

Hootsuite

Gather this information from: Social media analytics , especially Facebook Audience Insights. Google Analytics. Learn which social channels your audience uses. Google Analytics : See which social networks appear in your referral traffic report. Manages a small team of social marketers.

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