Sprout Social

JANUARY 10, 2024

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.

Reputation 105

Reputation System Brands Knowledge Base 105

Keyhole.co

JUNE 19, 2023

Implementing social listening tactic Social listening involves monitoring digital conversations to understand what customers say about a brand and its industry online. It goes beyond just monitoring social media platforms for brand mentions and hashtags. How does social listening impact customer success?

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

DECEMBER 5, 2023

Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online. However, it doesn’t help with social media management or social listening.

Reputation 99

Reputation Software Tools Sentiment 99

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Track your social sentiment Okay, so you know people are talking about you. The good news? Wendy’s currently has 3.9

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

AUGUST 27, 2020

No brand is immune to call-out culture and social media managers may feel part of their job is navigating land mines just waiting to explode. Social media managers may be able to address some comments on their own. Let them know what your audience is saying. Are they demanding action?

Brands 135

Brands Sentiment Social Media Management Issues 135

Visually SM

SEPTEMBER 17, 2015

The downside is that increasing your impressions doesn’t necessarily mean you’re increasing the positive sentiment around your brand. One Social Media Metric to Rule Them All. Without further ado, the one metric that should be the most important to your social media management and marketing strategies.

Metrics 145

Metrics Social Media Airlines Social Media Management 145