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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Case in Point: Event Marketing.

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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees. Reduce agent burnout Let’s face it.

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10 Brands Killing It On Instagram in 2016

Talkwalker SM

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. How do you regularly produce engaging content? Adidas (@adidas).

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Getting Ready for Your First Blog World Expo

Kikolani

This is where you want to keep track of everything from your hotel confirmation, airline tickets, conference registration, and any emails from people who want to connect at the event. I already know of several meetups for collaborative blogs and blog groups already scheduled so people can meet everyone on the team.

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5 Reasons to Leap at the Social Media Marketing World’s Next Event

Socially Sorted

I would not have the knowledge, business (or award-winning blog) that I have today without learning from the team and writers at Social Media Examiner. I will be at Social Media Marketing World in April 2016 as I am a speaker again this year (my 3rd year speaking and 4th year attending).

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16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

There are so many of these voices in the marketing space that have been influential for me and the team! Tyler also shares tools and processes he personally uses (like Focus Booster ) to help him with social media management, marketing, productivity, and more. Behind the Data: A Quantitative Look at the Future of Social Media.

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Mind Your Manners: Etiquette Tips for Your Social Media

agora pulse

Like every social network, LinkedIn has its own official rules of conduct. Here are a few tips to help you network like a pro on the world’s top professional networking site. He showed up late, didn’t work as a team member, and everyone was happy when he finally quit. Stop abusing hashtags. Get on Instagram!