2022, Collaboration, Hashtag and Meme

The Biggest Social Media Moments of 2023

Social Media Strategies Summit

DECEMBER 1, 2023

So much has happened that Elon Musk’s acquisition of Twitter in late 2022 feels like ancient history. Kevin James Smirking” Belatedly Becomes a Meme Some memes are highly time-specific, capitalizing on the fleeting popularity of a movie, song, TV show, or some other event to jam our timelines and FYP. billion views.

Social Media

Social Media Meme Fashion Trends

9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

MAY 26, 2022

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. billion by the end of 2022. 38% of US consumers plan on using TikTok in 2022 , more than double the 17% who planned on it in 2020. Consider trending and branded hashtags.

Examples

Examples Campaign Tips UGC

The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

MAY 10, 2022

To showcase its brand, Nike frequently collaborates with athletes who symbolize those values. Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Whirlpool earned the #2 spot in the Ad Age-Harris Poll Gen Z brand tracker , which ranked brands making the most progress among ages 18-24 during Q1 of 2022.

Social Media

Social Media Brands Marketing Meme

Instagram Reels vs. TikTok: which is the best short-form video platform?

Sprout Social

MARCH 31, 2022

Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. Here’s a quick rundown of the types of videos that are popular on TikTok: Hashtag challenges. Skits and memes. Highlight collaborators and influencers. How-tos and tutorials. Explainer videos.

Platform

Platform Instagram Video Meme

Brand experience: Why it matters and how to build one that works

Sprout Social

JUNE 7, 2023

In fact, The Sprout Social Index™ 2022 shows that posts about products are the most effective type of content among consumers. This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™.

Brands

Brands Sentiment How To Analysis

Why it’s time to break up with your biannual brand survey

Sprout Social

MARCH 7, 2022

On February 22, 2022, the tool experienced unexpected outages that lasted several hours after the Presidents’ Day holiday weekend. Some even made memes. brookevpickle) February 23, 2022. Related keywords might include product names, branded hashtags or direct profile mentions. Here’s to a better tomorrow ??

Survey

Survey Brands Sentiment Template

Tinder’s Social Media Strategy: Matching Needs To Maximize User Engagement

Keyhole.co

FEBRUARY 13, 2024

Tinder’s content strategy is a smartly crafted mix of video campaigns, memes and jokes, dating stories and mishaps, and user-generated content (UGC). This 2023 campaign came hot on the heels of GenZ users’ general disappointment with the brand in 2022. Short video clips and humorous text-and-image-based memes are very popular online.

Social Media

Social Media Engagement Strategy Meme

14 Content Creation Tools That Make Your Job Way Easier

Hootsuite

MAY 23, 2023

OwlyWriter will generate a list of post ideas related to the topic: Click on the one you like best to move to the next step — captions and hashtags. Creators can collaborate with team members or clients directly in the sheet. Make a Meme Okay, so Make a Meme won’t give you the polished, put-together look that Canva’s capable of.

Tools

Tools HootSuite Content Meme

What We Can Learn from the Best Branded Content of 2021

Likeable

DECEMBER 13, 2021

The brand also let followers join in on the fun with the hashtag #PumpkinSpiceLatteGetsRoasted and shared some of the best roasts on its social channels. Through a collaboration with Spotify earlier this year, Barilla said “Ciao!” Various Brands: Certified Lover Boy Memes. Barilla: Curated Spotify Playlists. emilyzugay.

Brands

Brands Reddit Content Meme

How to assess which cultural moments are right for your brand to act on

Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. You can do some hashtag research or use native analytics tools, but both of those options are fairly time-consuming and time is of the essence. — Aldi Stores UK (@AldiUK) February 1, 2022.

Brands

Brands Meme How To Advertising

5 Social Networks That Are Alternatives to Twitter (Plus, What You Need to Know)

Buffer Social

JUNE 27, 2023

Ever since Twitter’s ownership changed in late 2022, several apps have sprung up offering to be alternatives with varying degrees of popularity. From there, you can pull down a top menu showing trending posts and hashtags. Some are so recent they’re not even at the beta testing stage yet.

Social Networking

Social Networking Twitter Flipboard Feed

Content creators: Who they are, what they do and how they partner with brands

Sprout Social

JULY 26, 2022

Images (like graphics, memes or photography). In 2022, an estimated 50 million people across the world identify as content creators. Recently, she even took a step away from her recipe book to create a limited edition clothing line in collaboration with Target. Industry-specific hashtags. Audio content (like podcasts).

Brands

Brands Content Project Social Media Management

The ultimate guide to running a successful social media campaign

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. The campaign received 57,000 views on YouTube and was recognized as one of the best campaigns of 2022 by AdWeek.

Campaign

Campaign Social Media UGC Metrics

How often to post on social media

Sprout Social

AUGUST 25, 2022

It’s also a great way to consistently test which sounds, themes, topics and hashtags work best. Tap into Instagram influencer marketing: About 58% of marketers plan to use Instagram for creator collaborations in the coming months. — Sprout Social (@SproutSocial) August 9, 2022. — Canva (@canva) July 1, 2022.

Social Media

Social Media Instagram Feed Feedly

Your 2022 Guide to Social Media Content Creation

Hootsuite

JUNE 23, 2022

Graphic design: Combining words and graphics into a meme, infographic, highlight cover, or any other visual that you use on social media. Finally, keep an eye on trending hashtags, topics, and audio. It also automates some of the more mundane aspects of content creation, like adding hashtags, emojis, and author attribution.

Social Media

Social Media Content HootSuite Library

Social Media Informer

The Biggest Social Media Moments of 2023

9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Trending Sources

The best brand marketing we’ve seen on social media in the last 5 years

Instagram Reels vs. TikTok: which is the best short-form video platform?

Brand experience: Why it matters and how to build one that works

Why it’s time to break up with your biannual brand survey

Tinder’s Social Media Strategy: Matching Needs To Maximize User Engagement

14 Content Creation Tools That Make Your Job Way Easier

What We Can Learn from the Best Branded Content of 2021

How to assess which cultural moments are right for your brand to act on

5 Social Networks That Are Alternatives to Twitter (Plus, What You Need to Know)

Content creators: Who they are, what they do and how they partner with brands

The ultimate guide to running a successful social media campaign

How often to post on social media

Your 2022 Guide to Social Media Content Creation

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