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What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. APIs operate on an agreement of inputs and outputs.

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9 Instagram analytics tools to help you crush it in 2019

Sprout Social

Fast forward to 2019 and times have changed. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. The platform’s recent surge in popularity coupled with frequent changes to its API makes it difficult to find a reliable, long-term solution.

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5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. Can I get an amen? Ready to go BIG?

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5 Top Digital and Social Marketing Platforms to Streamline Your Business

Pam Moore

If there is one thing I learned after working in my 15+ year career in corporate America managing product and brand for startups to some of the world's largest enterprise brands as well as the past 9 years running my agency, is that no product or tool is ever what their website says it is, period. Can I get an amen? Ready to go BIG?

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Facebook Live Video: The Complete Guide to Live-Streaming for Business

Hootsuite

A post shared by Wilton Cake Decorating (@wiltoncakes) on Oct 29, 2019 at 2:01pm PDT. Facebook Live API (Pages only). The Facebook Live API allows broadcasters to “seamlessly incorporate Live into their existing broadcast setup.” The API requires developer skills. Live Video publishing tool for Pages (Pages only).

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I Tried Instagram Automation (So You Don’t Have To): An Experiment

Hootsuite

It makes sense that a company that pulled in $9 billion in ad revenue in 2019 has the resources to make bots effectively useless. It’s not that these extra steps—see Point #1, Instagram is watching—are impossible for a motivated social media manager, it’s that they’re a hassle. You have more important things to be doing.

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10 Hacks to Save Time on Instagram

Later

A post shared by TYFRENCH (@tyfrench) on May 9, 2019 at 10:12am PDT. With Later working behind the scenes to publish your content — regardless of the time of the day or timezone you’re in — you can power down after hours and get some quality time away from the social buzz. View this post on Instagram.