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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

2014 is upon us. This trend will continue in 2014. In 2014, our focus will be on improving our mobile exposure. One issue that I hope to resolve in 2014 is to try and gain more reliability and responsiveness from our marketing partner. Mark Juleen, VP Marketing, J.C. This will be the year for Google+.

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Are You A Social Media-Savvy Leader? You Should Be!

Small Business Mavericks

I just came across an interesting survey, BRANDfog’s 2014: The Global, Social CEO. The industries represented are diverse, and the company size varies from startup to Fortune 1000. Social media is modern PR — as anyone who’s had to do some reputation management would ruefully acknowledge.

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How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

To the average marketer, the smart thing for Nike to do would have been to pull the ad before it did serious damage to the brand’s reputation. The brand’s net positive sentiment dropped from 23% to -4%. Monitor your brand mentions on Keyhole 4. This can lead to flawed outcomes.

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Guest Blogging Evolution: Why Top Blogs Did Not Accept Your Content

Kikolani

Online reputation. The concept was simple: Two bloggers from related industries wrote content and both benefited from this cross exposure and promotion. They were audacious enough to turn guest blogging into something it remained until 2014, namely a set of proven automatic techniques to get links and the most out of SEO.

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Pay to Play: Seven Ways Social Media is Getting More Expensive

Social Media Strategery

As we’ve seen time and time again , turning over your brand’s reputation to an intern isn’t always the wisest choice. billion industry. Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content. It’s become overwhelming.

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You Can't Always Blame The Business Model When It Comes To Marketing

Twist Image

Back in 2015, I published an article titled, Disruption, Disruption Everywhere , that listed out the many industries that were now deploying digital marketing services. Still, many business have moved well beyond their traditional business models, but failed to make it spark within their industry. brand reputation. creativity.

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Five digital communication trends from #SXSW

Danny WhatMough

On the one hand hoping for a silver bullet that would point the way to the future of our industry, but also with a big dose of skepticism as to whether a conference could ever deliver that. Rather, there was sitting in sessions, listening to the great and the good of the digital industry, and talking to fellow attendees. Don’t be evil.

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