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Digital Communications Conversations Continue To Evolve

Dave Fleet

Meanwhile, they’re focusing on how to prove value over “what you should do” and “why you should do it.”. So, the conversations on social graphs and content topics continue to converge. Tags: communications measurement pr public relations social media metrics. Influencers.

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Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

million Australian Monthly ACTIVE Users and determine how they were feeling about Julia Gillard, Tony Abbott, the Labor Party or the Liberal Part? I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Well actually, we can.

Research 107
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Trends for 2012: Social Media Intelligence

Proactive Report

The number of social media monitoring tools has exploded and at last count there were over 200 on the market. However, there is much more to be learned from these conversations than just brand mentions, complaints and sentiment. Map your brand’s social graph. Find the influencers in each node of the graph.

Trends 103
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year.

Marketing 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year.

Marketing 157
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. million followers on Twitter? link] Melissa May More than 80% of impressions are created by just 16% of the U.S.

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Digital PR: What You Need to Know

Proactive Report

Learning how to devise and implement a strategy in a logical sequence makes this new discipline much easier. However, you have to learn how to use the tools and the technology. Mapping the social graph. Finding sentiment, intent and other actionable insights. How to make a tracking link. Digital PR Strategy.

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