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Studies Determining The Value of a Facebook Fan

Mindjumpers

Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. … This is the conclusion made by Hitwise , an online competitive intelligence service. > Click here to read more about the research made by Hitwise. What to keep in mind.

Hitwise 255
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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

For a more intensive approach check out a great piece that Stephanie Chang wrote called How to Build a Content Marketing Strategy. So drilling down on barbecue sauces, for example, would lead to clusters like “barbecue sauce recipes”, “how to make barbecue sauce”, “homemade barbecue sauce”, etc. Keyword Research for Content Planning.

Research 183
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10 best competitor benchmarking tools in 2019

Unmetric

Hitwise offers you all the intel you need to get ahead of the competition. For starters, you can benchmark your online performance and find out how you rank against your competitors in terms of engagement and volume metrics. Pricing: Starting from $295 per month. G2Crowd Rating: 4.2. Pricing: Starting from $99 per month. Similarweb.

Tools 85
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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

What it does, how to use it, any updates, why it’s not going to beat Facebook. Experian Hitwise reported that Google+ traffic on the week of July 18th saw a 3 percent decrease in traffic. Honestly, if it was written, chances are you’ll see it in your stream. What You Won’t See.

Google 177
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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

I don’t want to give it all away, but here are some highlights: The Long Tail of Search Queries is Undeniable According to Experian-Hitwise, 56% of all searches are now three words or longer. More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse?

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Social Sharing – Getting News Content Right in 2011

Proactive Report

source: Hitwise). Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. The How to get your news content right in 2011 is hopefully the part that will pique the interest, get PR people to read the post and share it with others. We need change the way we craft our news content.

News 95
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5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Improve the site as a whole so when things pick up again you’ll be stronger than ever.